“Saudipedia: Elevating Experiences with the Lifestyle Hospitality Fund”

The Lifestyle Hospitality Fund concentrates on hospitality initiatives based on a contemporary model that aligns with the objectives of the National Tourism Strategy, with the goal of enhancing the status of the Kingdom of Saudi Arabia as a premier global travel and tourism hub. Established on July 19, 2022, it came about through a trilateral agreement among the Tourism Development Fund, ‘Ennismore’ hospitality firm, and al-Rajhi Capital Company, boasting a capital of SAR1.5 billion. The fund aims to establish more than twelve ‘lifestyle’ hotels throughout the Kingdom.

The Lifestyle Hospitality Fund is committed to investing in an array of contemporary hotels and resorts at carefully chosen sites within the Kingdom. The operational management of these hospitality projects falls under the remit of ‘Ennismore’, while al-Rajhi Capital oversees the fund’s development and efforts to attract investments.

The Lifestyle Hospitality Fund aspires to offer a wide variety of recreational facilities and unique culinary experiences for enthusiasts of leisure tourism. It also aims to encourage investment in the tourism locations specified by the National Tourism Strategy, with expectations of contributing around two thousand hotel rooms and generating training prospects for Saudi talents, while improving the quality of investment opportunities and offerings in the tourism industry.