Aonic declared today that it has executed a $10 million minority stake investment in the mobile gaming loyalty and discovery platform operator Mega Fortuna, coupled with the option to acquire its complete share capital for $70 million. This development arises less than a month after Aonic disclosed it had secured a $160 million investment, which it intended to utilize for expansion, mergers, and acquisitions.
Mega Fortuna’s premier product is Richie Games, a rewards platform enabling users to earn gift cards by exploring and engaging with various mobile games. Aonic is confident that the company’s rewards technology will synergize well with other firms in its portfolio — notably Exmox, its user acquisition and marketing entity.
Paul Schempp, CEO of Aonic, remarked in a statement, “Mega Fortuna is transforming how gamers engage with mobile gaming by skillfully integrating discovery and rewards. In merely two years, they have developed a remarkable platform that resonates with millions of gamers globally. This investment not only bolsters our portfolio but also aligns perfectly with our Aonic group – especially through substantial synergies with Exmox, our authority in performance-based user acquisition.”
Şeyhmus Ölker, CEO of Mega Fortuna, further commented, “This achievement underscores the exceptional ability, commitment, and creativity of the entire Mega Fortuna team… None of this would have been achievable without the remarkable collaboration and enthusiasm of our team. Collaborating with Aonic and working with Exmox represents not just a chance to amplify our vision but also an acknowledgment of the extraordinary efforts that have brought us to this point. I couldn’t be more proud of our collective achievements.”