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A young artist remarked that the fringe activities leading up to the MOBO Awards, which will be hosted in Newcastle for the first time, will “create pathways” for local musicians.
The awards have been running since 1996 to honor black music and culture.
A five-day festival preceding the main event is designed to provide opportunities, elevate aspirations, and highlight the region’s talent.
Sisi, a singer-songwriter from Middlesbrough, stated: “Newcastle will have a lot of attention that it wouldn’t have otherwise.”
The 20-year-old addressed how significant the awards are.
“It has featured artists like Jay-Z, Stormzy, Raye – it’s enormous,” she commented.
“This will unlock many doors for numerous artists who might not have this chance otherwise.”
“It’s also going to introduce many to the North East sound, which is very diverse.”
MOBO Fringe will include workshops for budding creatives and young individuals, especially those from the local black communities.
Jim Mawdsley, the principal events and culture advisor for Newcastle City Council emphasized the importance of “illustrating the chances” available to young people and having experts guide them on “how to penetrate the music industry and surmount obstacles”.
He remarked, “It’s vital to demonstrate that music careers can thrive without needing to relocate to London.”
“Being involved and connected to an event of such prestige is essential.”
Mr. Mawdsley asserted the global recognition of the MOBO Awards.
“The music industry focused on black heritage will be observing Newcastle closely,” he added.
The programme coordinator at the arts organization Generator, Chyaro Hylton, expressed that hosting the awards in the city “indicates we’re on the right track”.
“This isn’t merely a fleeting moment; it’s a chance,” he elaborated.
“We aim to discourage artists from leaving the area.
“Hosting the MOBO fringe events here ensures artists’ voices gain recognition, they receive support, and they feel appreciated.”
Sisi affirmed that these events would “highlight” the region’s musicians and artistry.
“Newcastle unfortunately does not receive the same opportunities as other cities, simply due to our geographical location,” she highlighted.
“If it weren’t happening here, I would still have to make the effort, but the fact that it is here certainly makes that dream slightly more feasible.”
The awards are scheduled to occur in Newcastle on 18 February at the Utilita Arena.
Newcastle City Council and MOBO, in conjunction with partners Generator, Glasshouse, Northern Roots, and Nrthrn Baby, have declared the MOBO Fringe schedule of events set to unfold from 13-17 February.
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