Nuvei Launches Game-Changing Omnichannel Payment Platform for UK Gaming Industry

The Canadian fintech firm Nuvei has introduced its latest omnichannel payment solution, tailored for the UK gaming industry.  

The platform aims to simplify payment processes by enabling gaming operators to manage all payment channels through a single API.  

This integration is said to enhance “convenience and flexibility” for both gaming operators and players. 

The solution will empower gaming operators to oversee all payment channels via a unified API.  

The platform’s reporting includes analytics that provide insights into player behavior across various channels, facilitating data-driven decision-making. 

It establishes a connection between retail and digital gaming experiences, along with standardized card tokenization across online and offline channels. 

Furthermore, it emphasizes engaging players across every channel and sector. 

While tailored for the UK market, it facilitates international growth through localized payment options and guarantees compliance with global regulations. 

The company asserted it enhances brand loyalty by identifying online customers during face-to-face engagements, permitting personalized loyalty programs and focused promotions. 

Buzz Bingo, a UK operator, has utilized Nuvei’s Omnichannel solution. 

Philip Fayer, chair and CEO of Nuvei, stated: “Our Omnichannel solution is revolutionizing how UK Gaming operators engage with their consumers. By eliminating the barriers between online and offline interactions, we’re allowing operators to craft more personalized and engaging player experiences. 

“This launch symbolizes a major advancement in our dedication to delivering innovative payment solutions that foster growth and improve user experience in the swiftly evolving Gaming sector.” 

Last month, Nuvei broadened its global partnership with Google, incorporating Google Pay for merchants throughout Latin America (LATAM). 

This expansion enhances the existing collaboration between Nuvei and Google, increasing the accessibility of Google Pay through Nuvei in several regions, including the US, Europe, Asia Pacific, and Australia.