Sydney Sweeney denims advert ‘particularly off-putting’ NJ influencer says

She used Sydney’s rump for a trauma dump.

An ex New Jersey teacher-turned-lifestyle influencer is getting roasted on-line for turning Sydney Sweeney’s American Eagle advert right into a remedy session, with a put up claiming she feels unattractive due to her pores and skin colour — and a repost of it, calling her a “professional victim,” went viral.

“For me, I can’t help but think about the 13-year-old brown girl who gets all of her denim at American Eagle, who already struggles to see her beauty and worth in a world that continues to value white, Eurocentric beauty standards,” stated Payal Desai of Medford in an Instagram video on Tuesday.

Her clip was reposted on X on Wednesday by media character Colin Rugg — with the caption, “The professional victims are relentless” — and it’s already racked up 10.6 million views and much of criticism.

“If your self worth crumbles at the sight of Sydney Sweeney in jeans, I’ve got news for you: The problem isn’t whiteness. It’s you,” one X person wrote.

“The American Eagle ad triggered your childhood trauma? Because Sydney Sweeney is blonde and beautiful?” another person requested.

“Girl, that’s not oppression, that’s insecurity, and you need to handle that in therapy, not social media. I’m a mixed Latina, and I think she looks absolutely stunning.”

“This was probably just a grift by her to get everyone to tell her she is pretty,” Rugg, who has 1.8 million X followers, added.

Desai, 39, whose mother and father are from India, grew up in Allentown, PA, according to NJ Advance Media.

In her reactionary put up, which garnered 284,000 views on her Instagram page, @payalforstyle and over 88,000 on her TikTok handle, she spoke about her problem discovering herself fairly in her “predominantly white community.”

“I really wasn’t gonna weigh in on this, but here we go. It is so difficult to grow up as a person of color, specifically a woman, and view yourself as beautiful in any sense of the word growing up in this country,” she started within the video to her 441,000 followers.

“I remember growing up in a  predominantly white community wishing myself out of this body, out of this culture. Take my name if it meant that I could wake up blonde-haired and blue-eyed, never having to explain who I am or worry about being accepted. That is why this American Eagle ad with Sydney Sweeney is especially off-putting.”

This just isn’t the primary time Desai, a former eighth grade trainer who left her job to pursue full-time content material creating, has gone viral.

In 2023, Desai amassed millions of views for her sequence on TikTok dubbed “No Dusty Sons,” the place she teaches her two younger boys classes that can at some point profit their future companions.

Desai has disabled feedback on her now-infamous Instagram put up.