Swim England and SwimTrek to advertise open water swimming

Swim England, the nationwide governing physique for swimming in England, has partnered with SwimTrek to assist extra folks uncover swimming by the rising enchantment of open water experiences. 

This new collaboration with the journey swimming vacation firm is a part of Swim England’s broader mission to get extra folks swimming extra usually – by making the game extra accessible, inclusive, and related to real-life experiences. With outside swimming persevering with to develop in recognition, teaming up with SwimTrek permits Swim England to succeed in new audiences and encourage individuals who could not have engaged with conventional swimming environments. 

Andy Salmon, CEO of Swim England, mentioned: “We want to show that swimming isn’t limited to pools. By working with SwimTrek, we can open up exciting new pathways into the sport – whether someone’s completely new to swimming or looking to reconnect with it through the natural environment. This collaboration is about expanding the definition of swimming and making it more accessible and inclusive.” 

Founded in 2003 and now providing journeys to greater than 50 of the most effective swimming areas worldwide, SwimTrek has guided hundreds of swimmers by distinctive open water experiences. 

Ash Van Wensveen, MD of SwimTrek, mentioned: “We’ve seen how powerful outdoor swimming can be in helping people build confidence and reconnect with the water. By working with Swim England, we can reach even more people – giving them the confidence, access, encouragement and inspiration to take the plunge to discover some incredible swimming locations across the globe.” 

This collaboration will concentrate on elevating consciousness of open water swimming, encouraging secure participation, and constructing confidence in outside environments as a gateway into swimming. It displays a shared perception that swimming must be open to all, whether or not that journey begins in a pool, a lake, or the ocean. 

See extra at swimming.org and swimtrek.com