Tongcheng Travel Deepened Presence within the Mass Travel Market in 1H2025 Accumulated Number of Travelers Served Increased by 7.2% Yoy to 1,990.6 Million Adjusted Net Profit Surges 28.6% Yoy to RMB1,563.3 Million

Increased Mass Travel Consumption Drives Strong Growth in Core OTA Businesses
AI Technology Builds Smart Travel Experiences

HONG KONG, Aug. 18, 2025 /PRNewswire/ — Tongcheng Travel Holdings Limited (“Tongcheng Travel” or the “Company”, along with its subsidiaries the “Group”, inventory code: 0780.HK), a main complete journey platform in China, immediately introduced its unaudited consolidated outcomes for the three months (“2Q 2025”) and 6 months ended 30 June 2025 (the “period under review” or “1H 2025”).

Mr. Ma Heping, Executive Director and Chief Executive Officer of Tongcheng Travel, stated, “In 2Q 2025, China’s travel industry maintained its trajectory of high-quality development, driven by robust market demand. Facing the dynamic market, Tongcheng Travel remains highly attuned to market changes and responds swiftly to seize the emerging opportunities. By leveraging our in-depth user insights and ongoing product and service optimization, we strengthen our market presence and further enhance brand influence. Looking ahead, we remain highly committed to expanding our core OTA business. While consolidating our domestic market position, we will fully advance our outbound travel business to strengthen our brand influence in the global market. Besides, we will also fortify our hotel management business to enhance our influence across the travel industry chain, supporting the Company’s long-term growth.”

Focusing on the Mass Travel Market and Enhancing User Value

The mass journey market is shifting past conventional leisure-focused itineraries towards deeper experiential engagement and cultural immersion, driving the emergence of recent journey eventualities. Through intensive journey product choices and efficient person engagement initiatives, the Group has achieved steady progress in each our person base and person worth. During the interval underneath evaluation, the Group’s common MPUs elevated by 9.2% yoy to 46.5 million, whereas APUs recorded a historic excessive and reached 251.7 million with 10.2% yoy progress. Besides, the twelve-month Accumulated Number of Travelers Served elevated by 7.2% yoy to 1,990.6 million. Leveraging the efficient site visitors methods and distinctive operational capabilities, Tongcheng Travel additional solidified its place in China’s mass market.

The Group expanded its person base by numerous channels. During the interval underneath evaluation, Weixin ecosystem continued to function the Group’s very important site visitors supply, with extra emphasis positioned on enhancing operational effectivity throughout the platform. Meanwhile, the Group’s standalone APP remained the core channel for buying new customers. Targeting the youthful era, the Group rolled out a collection of entertaining advertising campaigns centered on trending social occasions, additional strengthening model attraction amongst focused customers. Notably, DAUs of its APP continued to develop strongly and reached an all-time excessive earlier than the May Day vacation. Meanwhile, the Group intensified efforts throughout social media platforms to interact with youthful, experience-oriented customers.

Tongcheng Travel strived to reinforce person worth and deepen person loyalty on its platform. During the interval underneath evaluation, the Group arrange an unique hotline and a devoted customer support group to enhance responsiveness to person inquiries and guarantee immediate decision of corresponding points. In the meantime, the Group expanded person privileges and advantages, which yielded outstanding enchancment in person retention and loyalty. Furthermore, the Group leveraged high-impact cultural occasions to strengthen engagement with youthful cohorts and improve model attraction to experience-driven customers.

Strong Growth Potential in Mass Travel Consumption
Core OTA Business Maintained Growth Momentum

Tongcheng Travel’s core OTA enterprise maintained robust progress momentum. During the interval underneath evaluation, complete income of core OTA enterprise elevated by 15.9 yoy to RMB7,800.2 million. Revenue from the lodging enterprise elevated by 18.8% yoy to RMB2,561.0 million, fueled by strong quantity progress and enhanced monetization functionality. In 2Q 2025, the Group actively tapped into rising lodging reservation eventualities, similar to weekend getaways, live shows and sports activities occasions, driving each day room nights offered to document highs. Besides, the Group intensified its efforts to develop its presence in lower-tier cities by focusing on high-value customers, which led to elevated market share and additional solidified competitiveness in these areas. As for the worldwide lodging enterprise, the Group is dedicated to deepening cooperation with world suppliers and strengthening presence in areas which might be common amongst Chinese vacationers.

The Group’s transportation enterprise as soon as once more achieved strong outcomes. During the interval underneath evaluation, income from transportation ticketing companies elevated by 11.6% yoy to RMB3,881.2 million. The progress was primarily attributable to the entrenched market place, coupled with the increasing portfolio of value-added services and products. Besides, the Group’s worldwide air ticketing enterprise quantity achieved historic excessive in 2Q 2025, with practically 30% year-on-year progress, underpinned by the Group’s efficient progress methods and enhanced operational effectivity. As for the practice ticketing enterprise, the Group remained targeting enhancing Huixing system and optimizing operational methods to higher deal with person wants. As such, the monetization capabilities of the practice ticket enterprise additional improved this quarter, contributing to wholesome income progress of the phase.

Tongcheng Travel’s different companies additionally demonstrated distinctive efficiency. During the interval underneath evaluation, income from the opposite companies elevated by 24.1% yoy to RMB1,358.0 million, pushed by the wonderful efficiency of its lodge administration enterprise. As a key initiative of the strategic deployment throughout the journey trade chain, the Group’s asset-light lodge administration enterprise sustained its wholesome progress trajectory in increasing geographic footprint throughout China. By the tip of June 2025, the variety of inns in operation underneath the lodge administration enterprise platform of the Group has risen to over 2,700, with practically 1,500 within the pipeline.

Embracing Frontier Technologies to Build a Smarter Travel Experience

Guided by the technology-driven company worth, Tongcheng Travel proactively embraces frontier applied sciences and strategically integrates them into its enterprise in order to reinforce operational effectivity and ship seamless journey experiences. During the interval underneath evaluation, the Group launched its AI-powered itinerary planner DeepTrip, which mixes the provision chain capabilities on the Group’s platform with the reasoning capabilities of DeepSeek. The Group superior its software in some enterprise eventualities to enhance its operational effectivity. For tailored excursions, the Group built-in DeepTrip into the workflow to streamline the consulting section, which allows customers to simply entry complete vacation spot data, thus lowering consulting time and enhancing person expertise. Meanwhile, the Group leveraged DeepTrip to ship advertising actions to customers inquiring about journey itineraries, thereby facilitating their decision-making course of.

Tongcheng Travel is devoted to empowering trade companions by using its profound web experience and superior applied sciences in order to construct a extremely environment friendly ecosystem. During the interval underneath evaluation, the Group initiated a strategic partnership with Shandong Provincial Airport Management Group. By leveraging its technological strengths and platform benefits, the Group will assist them in optimizing flight planning and enhancing operational effectivity. Additionally, the Group has strengthened strategic cooperation with Xi’an Xianyang International Airport, with plans to deepen cooperation in intermodal journey merchandise, member profit integration, and joint advertising initiatives.

Furthermore, HopeGoo, the brand new worldwide on-line journey reserving platform underneath Tongcheng Travel, has been in full operation. It offers reservation companies in six key areas together with flights, inns, practice tickets, attraction tickets, ferry tickets, and native actions, and helps funds in 16 currencies and a number of languages.

Looking forward, Tongcheng Travel will stay extremely dedicated to increasing its core OTA enterprise by enhancing market share and model affect. While solidifying its home market place, the Group will seize alternatives to completely advance its outbound journey enterprise, thereby increasing its world market presence. The Group may even fortify its lodge administration enterprise to reinforce its affect throughout the journey trade chain, which is pivotal to its long-term improvement. Finally, Tongcheng Travel will stay dedicated to greatest practices in company governance, environmental safety, and social duty to generate long-term worth for its stakeholders.

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About Tongcheng Travel Holdings Limited (HKSE Stock Code: 0780.HK)

Tongcheng Travel is a one-stop store for customers’ journey wants. With the mission “make travel easier and more joyful”, Tongcheng Travel gives a complete and modern choice of services and products masking practically all elements of journey, together with transportation ticketing, lodging reservation, vacationer attraction ticketing, and merchandise together with package deal tour, self-guided tour and cruise, together with a wide selection of transportation and leisure journey eventualities primarily by its on-line platforms, which comprise its Tencent-based platforms, its proprietary cellular apps, fast apps and different channels.

As a technology-driven firm, Tongcheng Travel leverages huge information and AI capabilities to higher perceive the preferences and behaviors of customers, thereby providing customers custom-made services and products. With has a strategic concentrate on mass journey market in China, Tongcheng Travel capitalizes on its diversified site visitors sources, product innovation functionality and versatile operation methods to develop its market presence. Through the in-depth understanding of person expertise and superior technological capabilities, Tongcheng Travel has been revolutionizing what customers count on from the net journey trade, making the whole journey course of extra handy, customized and fulfilling than ever. Tongcheng Travel goals to develop and apply its superior know-how to remodel from a web based journey company to clever journey assistant.

For extra data, please go to the Group’s web site at