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The creators of Xai, a layer-3 gaming blockchain constructed on Ethereum, have sued Elon Musk’s xAI for trademark infringement—and are asking a federal courtroom to drive the billionaire’s synthetic intelligence firm to vary its identify and branding in contexts associated to video video games and blockchain.
In November, Musk introduced plans to start out an AI online game studio inside xAI, to “make games great again.” Ex Populus, the corporate behind gaming blockchain Xai, now claims that Musk’s announcement instantly created “substantial actual confusion” on-line between their established online game model, Xai, and Musk’s xAI gaming enterprise.
Numerous information aggregators and commentators used the blockchain’s emblem in bulletins about Musk’s enterprise, the corporate’s attorneys declare, and plenty of extra web customers mistook the separate ventures to be associated. What’s extra, Grok—Musk’s AI chatbot—additionally confused the 2 separate entities, and instructed X customers they had been each managed by Musk’s corporations, the attorneys stated.
In a grievance filed Thursday, Ex Populus requested a federal courtroom in northern California to order Musk’s AI firm to stop utilizing any phrases or symbols more likely to trigger confusion with Xai’s registered trademark, within the contexts of video gaming and blockchain.
It additionally requested punitive damages and all income reaped by Musk’s corporations for the alleged infringement.
Ex Populus’ attorneys repeatedly argued of their grievance that Musk’s firm has not solely constantly infringed on their copyright since final 12 months—however, additional, that the actual notoriety and controversy related to the world’s richest man have made the alleged infringement significantly damaging to their model.
“Musk and defendants’ xAI company routinely receive substantive negative media attention that is now being attributed to plaintiff’s XAI trademark,” the attorneys wrote.
The attorneys made specific notice of an issue that erupted final month when Musk’s AI bot, Grok, referred to itself as “MechaHitler” for a quick interval and made antisemitic, racist, and sexually violent feedback throughout the X platform.
“Plaintiff losing control over its goodwill is irreparable harm sufficient to support an injunction to cease defendants’ use of the infringing xAI marks,” Ex Populus’ attorneys stated, “but to be associated with Nazism, hate speech, and violence exacerbates the harm exponentially.”
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Ex Populus stated in a press release that Musk’s attorneys reached out to them just lately about trademark points, and that, now, the corporate feels it has no possibility however to combat again “or risk losing [the trademark] altogether.”
“This case isn’t just about Ex Populus or Xai,” the corporate stated. “It speaks to something bigger: the right of smaller innovators to build without having their identity swallowed by tech giants.”
Musk’s xAI didn’t instantly reply to Decrypt’s request for touch upon this story.
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