How to Add WIRED as a Preferred Source on Google (2025)

As you’ve most likely observed, Google has gotten … bizarre currently. Weirder? It might be arduous to search out the search outcomes you’re searching for. Between AI summaries and algorithm modifications leading to sudden sources, it may be difficult to navigate the preferred search engine on this planet. (And publishers are feeling the strain, too.)

Earlier this 12 months, Google up to date its algorithm. This is nothing new—Google updates its algorithms lots of of occasions per 12 months, with wherever from two to 4 main “core updates” that lead to vital modifications. And whereas it is difficult to find out precisely what modified, publishers and web sites massive and small observed vital visitors drops and decrease search rankings—even for content material that had beforehand been doing properly. “Google Zero” (as Nilay Patel of The Verge first referred to as it) is considered brought on, at the least partially, by AI overviews.

Google Search has proven a sluggish crawl towards this for a few years, however the latest blow was delivered over the summer season. When you seek for one thing and also you get a neat little abstract of varied reporting accomplished by journalists, you are much less prone to go to the web sites that really did the work. And, in some situations, that abstract comprises incorrect AI hallucinations or reporting from web sites you won’t belief as a lot. It’s arduous to say whether or not the following core replace will make your search outcomes present what you count on, however within the meantime, there is a tweak that may assist it really feel extra tailor-made to your preferences.

Take again management of your Google search outcomes with the brand new Google “Preferred Sources” software. This may help you see extra of WIRED, from our rigorous and obsessive Reviews protection to the necessary breaking tales on our Politics desk to our Culture staff’s “What to Watch” roundups. (And, sure, this works for different publishers and belief, too.)

Preferred Sources are prioritized in Top Stories search outcomes, and also you’ll additionally get a devoted From Your Sources part on some search outcomes pages.

To set WIRED as a Preferred Source, you can click this link and test the field to the fitting. You may also seek for further sources you favor on this web page and test the respective containers to verify they’re prioritized in your Google searches.