What to count on from Amazon’s large fall {hardware} occasion on Tuesday

Amazon is internet hosting its 2025 fall {hardware} occasion on Tuesday, September thirtieth, and it might be a packed present. The firm’s invite has a couple of not-so-subtle hints about new Echos and a brand new Kindle. It will even be Amazon’s subsequent large product occasion for Panos Panay, who joined Amazon in 2023 to go up its gadgets and providers groups after a protracted profession at Microsoft serving to launch merchandise just like the Surface lineup.

Amazon has taken some large swings below Panay’s management, launching a set of recent Kindle merchandise final 12 months — together with the primary colour Kindle — and saying its AI-powered Alexa Plus assistant. What’s developing subsequent, then? Here’s what we predict you possibly can count on.

At least one new Echo product

Amazon’s invitation seems to tease two merchandise with the corporate’s iconic blue Echo ring, so it appears to be like like we’ll get new Echo good audio system of some form in the course of the present. Which ones, although?

A brand new normal Echo looks like a protected wager, as the corporate hasn’t launched one since 2020. Perhaps that’s the one within the high left of Amazon’s occasion teaser. The form on the highest proper appears to be like a bit bit like an Echo Studio, which can also be due for an improve. It was final refreshed in 2023.

I is perhaps completely off-base with my guesses, however should you’re purchasing for new good audio system and are already invested in Amazon’s Alexa and Echo ecosystem, you would possibly need to wait to see what Amazon reveals at this occasion before you purchase something new.

This one is simpler to tease out from Amazon’s occasion invite: one of many photos is a colour model of the Kindle brand. But hidden within the nook of the picture is a clue that Amazon would possibly announce a colour model of the Kindle Scribe: tiny textual content within the nook contains the phrases “with the” and “stroke of a pen.”

Amazon introduced the primary Scribe, a tablet-sized E Ink system that pairs with a stylus, in 2022, and it launched a second-generation model final 12 months. But each had been lacking a colour display screen, which looks like the following pure improve.

A Reddit consumer lately shared photographs of a prototype Kindle that’s apparently a bit smaller than the Eleventh-generation Kindle and has “Kindle Petit Color” branding. The prototype has colours which might be higher than final 12 months’s Colorsoft, too, the consumer says. The first Colorsoft had a rocky launch on account of a discoloration subject affecting some models that Amazon needed to tackle. I’ve decrease confidence on this one, although, since Amazon very lately launched a less expensive Kindle Colorsoft with out a number of the options of the Colorsoft Signature Edition, like wi-fi charging.

New TV {hardware} and doubtlessly a brand new TV OS

The bottom-left nook of the invitation contains a image that resembles a TV, suggesting that Amazon will announce new TV {hardware} of some form. But the larger TV-focused information is perhaps Vega OS, a alternative working system for its Fire TVs that isn’t based mostly on Android, and the OS may launch as quickly as this week, in accordance with Lowpass’ Janko Roettgers.

Vega OS is a little bit of an open secret already; Amazon job listings have straight talked about it, and the corporate already makes use of the working system on the Echo Show 5, Echo Hub good shows, and the Echo Spot good clock. If Amazon makes use of this occasion to share extra about Vega OS on TVs, it will mark a giant public reveal for the working system.

Alexa Plus bulletins or upgrades

Alexa Plus is a serious initiative for Amazon because it appears to be like to compete with different fashionable AI assistants, equivalent to OpenAI’s ChatGPT and Google’s Gemini. While the revamped Alexa continues to be technically rolling out in early entry, Amazon may use this occasion as a possibility to provide an replace on that rollout and announce new options coming to the assistant.

Other surprising {hardware}

When David Limp, now the CEO of Jeff Bezos’ rocket firm Blue Origin, led Amazon’s gadgets and providers, the corporate’s {hardware} occasions had been typically full of a dizzying variety of new and surprising merchandise that labored with Alexa, together with issues like Echo Buttons, the Echo Wall Clock, and even an Alexa-enabled microwave. All three of these at the moment are within the Echo graveyard, however Amazon may have one other shock product up its sleeves once more. With Meta all-in on good AI glasses, perhaps Amazon will improve its Echo Frames?