Global sensation Bad Bunny to carry out at Apple Music Super Bowl LX Halftime Show

Today, Apple Music, the NFL and Roc Nation introduced that 3x GRAMMY Award-winning world recording artist Bad Bunny will carry out on the Apple Music Super Bowl LX Halftime Show at Levi’s Stadium in Santa Clara, Calif. on Sunday, February 8, 2026, airing on NBC.

“What I’m feeling goes beyond myself. It’s for those who came before me and ran countless yards so I could come in and score a touchdown… this is for my people, my culture, and our history. Ve y dile a tu abuela, que seremos el HALFTIME SHOW DEL SUPER BOWL.” – Bad Bunny

Commented Shawn “JAY-Z” Carter, “What Benito has done and continues to do for Puerto Rico is truly inspiring. We are honored to have him on the world’s biggest stage.”
“Bad Bunny represents the global energy and cultural vibrancy that define today’s music scene. As one of the most influential and streamed artists in the world, his unique ability to bridge genres, languages, and audiences makes him an exciting and natural choice to take the Super Bowl halftime stage.” mentioned Jon Barker, SVP of Global Event Production for the NFL. “We know his dynamic performances, creative vision, and deep connection with fans will deliver the kind of unforgettable experience we’ve come to expect from this iconic cultural moment.”

“The Halftime Show is the ultimate celebration of music and culture, and few artists embody that intersection more perfectly and authentically than Bad Bunny,” mentioned Oliver Schusser, Apple’s Vice President of Music, Sports and Beats. “At Apple Music, we’ve had the privilege of working closely with Bad Bunny over the years and watching his meteoric rise into one of the most influential artists of our time has been truly incredible. His music has not only broken records but has elevated Latin music to the center of pop-culture and we are thrilled to once again partner with the NFL and Roc Nation to deliver this historic performance to millions of fans worldwide. We know this show will be unforgettable.”

Apple Music’s Zane Lowe, Ebro Darden and extra will probably be dwell tomorrow, Monday, September twenty ninth at 9:30am ET throughout Apple Music Radio discussing this thrilling information. Tune-in to Apple Music’s Halftime Headliner Special HERE.

The Apple Music Super Bowl LX Halftime Show telecast will probably be produced by DPS with Roc Nation and Jesse Collins serving as govt producers, and Hamish Hamilton serving as director. Roc Nation additionally serves because the strategic leisure advisor of the dwell efficiency.

Apple Music’s multiyear partnership with the NFL and Roc Nation brings collectively the Super Bowl Halftime Show — the most-watched musical efficiency of the 12 months — with Apple Music, which celebrates musicians, songwriters, producers and followers, and affords the world’s finest music listening expertise with a catalog of over 100 million songs and immersive sound powered by Spatial Audio. Apple revolutionized the music expertise with iPod and that iTunes and continues the award-winning custom with Apple Music. Follow @AppleMusic on TikTok, Instagram, Facebook, Snapchat, YouTube, and X.

The Apple Music Super Bowl LIX Halftime Show has scored a number of Emmy wins and broadcast milestones over the previous few years. Most not too long ago, the Apple Music Super Bowl LIX Halftime Show starring Kendrick Lamar grew to become probably the most watched Super Bowl Halftime Show, garnering 4 Emmy nominations and taking house the Emmy for Outstanding Music Direction. The Apple Music Super Bowl LVIII Halftime Show starring Usher garnered three 2024 Emmy nominations, together with Outstanding Variety Special (LIVE). In 2023, the Apple Music Super Bowl LVII Halftime Show Starring Rihanna scored 5 Emmy nominations, taking house two awards, together with Outstanding Directing For A Variety Special, a primary in Super Bowl Halftime historical past. In 2022, Super Bowl LVI Halftime Show Starring Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige and Kendrick Lamar garnered 5 Creative Arts Emmy nominations. The critically acclaimed efficiency received three Emmys, together with Outstanding Variety Special (Live), a first-ever for the present.