I’ve simply mystery-shopped some journey wholesalers this week. What I discovered ought to fear each chief in journey gross sales. Here’s what occurred on virtually each name: ❌ No one requested why I used to be… | Nicole O’Sullivan

I’ve simply mystery-shopped some journey wholesalers this week.

What I discovered ought to fear each chief in journey gross sales.

Here’s what occurred on virtually each name:
❌ No one requested why I used to be travelling
❌ No one used my identify
❌ No one took my identify or quantity to comply with me up
❌ And not one individual really listened to the cues I dropped

Instead, it was straight into data mode: cabins, pricing, dates, choices (soooo many choices!)
Zero curiosity. Zero connection. Zero care.

That’s not gross sales. That’s order taking.

As a “customer,” I left most calls considering: don’t fear, I’ll simply ebook it myself.

And that’s how your actual prospects are strolling straight out the door too.

Here’s the reality: individuals don’t name a enterprise immediately as a result of they need information.

They name as a result of they need steering, experience and somebody who genuinely provides a rattling about their vacation.

And right here’s the query each chief needs to be asking themselves:

“Would I be happy if my team handled a mystery shop call the way Nicole described?”

If the reply isn’t any, then it’s time to rethink how your staff is promoting as a result of proper now, most are caught in data mode when prospects are crying out for connection.

When gross sales leaders shift from order-taking to constructing belief and worth, all the pieces adjustments: conversion, tradition and buyer loyalty.

Because the reality is, Google may give data.
Humans may give connection.
And connection is what sells holidays.

If you’d like me to thriller store your staff let me know!