Mystics share the genesis of Lucy Olsen’s ‘Basketball Is Fun’ model

After finishing her 2025 WNBA rookie season with the Washington Mystics, the franchise launched an enchanting characteristic story concerning the background of former Iowa ladies’s basketball star Lucy Olsen’s trademarked ‘Basketball Is Fun’ model within the crew’s “Inner Circle” journal on Saturday.

Olsen, who was chosen by the Mystics with the No. 23 general choose within the 2025 WNBA draft after spending three seasons at Villanova and her remaining yr with Iowa, just lately developed and launched an internet site for her model, providing a wide range of merchandise gadgets for buy.

Despite taking part in the vast majority of the season off the bench for the Mystics, the energetic former Hawkeye continues to unfold her love for the sport, whatever the state of affairs.

According to the characteristic story, Olsen’s model began as a easy response to a query posed to the star throughout her freshman yr at Villanova, to which she replied, “Basketball is fun.”

After evolving as a participant all through her following two seasons with the Wildcats and lone marketing campaign with the Hawkeyes, Olsen’s fixed light-hearted nature utterly embodied the as soon as sarcastic response as a battle cry for the expansion and growth of girls’s basketball on the youth stage.

As Olsen at the moment stars for the Townsville Fire within the Women’s National Basketball League (WNBL) in Australia throughout the WNBA’s prolonged low season, she nonetheless maintains her distinctive joyous and loving spirit for the sport of basketball, each on and off the courtroom.

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