As a style and way of life photographer primarily based within the Twin Cities, Joe Dammel of Dammel Photographic Works has constructed a reputation for himself by creating pictures that really feel each effortlessly cool and deeply private—whereas capturing the essence and spirit of the native model world. His work has popped up in shiny editorials (like our 2024 fall style function) and native campaigns for shops and types, in addition to productions and runway reveals.
Tell us about your pictures enterprise, Dammel Photographic Works.
I’m a photographer specializing in model campaigns, portraiture, and style. I’ve liked pictures since I used to be a child, however pivoted in the direction of the style scene about six years in the past.
How did you first become involved with the Minnesota style scene?
I first acquired into the native style scene through my pal Priya who herself was getting extra concerned within the scene. Priya requested me to {photograph} her (for Instagram, after all) and I discovered that I actually liked the creativity that got here with it. She (and one other pal Michaela) linked me to The Fitting Room for considered one of their reveals in 2019 and the remaining is historical past! I used to be the photographer for FWMN for, I believe, three seasons again in 2021-2022 and a spotlight was taking pictures lots of the reveals, and particularly taking pictures the lookbook.
A number of my pictures in the mean time includes native designers, companies, and publications—I do all the pieces from style reveals to galas to business to—my favourite—editorial shoots.
What evokes you?
For me it is when somebody is carrying a bit that actually comes alive as soon as they’re in it—it is a form of magic that I all the time really feel grateful for and fortunate to seize.
In your opinion, what makes style in Minnesota distinctive?
It’s inventive, enjoyable, and the folks concerned take their work critically, however not themselves!
Do you’ve got any muses?
I really like working with topics who carry lots of vitality and pleasure to their work. I’m a fairly chill man and it is enjoyable to work with people who find themselves possibly not so chill!
Favorite mission up to now?
I not too long ago acquired to shoot a two-day editorial marketing campaign for an area enterprise that I actually love, MartinPatrick3, at an island lodge in Wisconsin. That was actually a dream shoot with the fashions, the group, and the placement.