Mountain Life-style Model BlackStrap Fuels Community and Innovation in Bend With New Midtown Campus

October 16, 2025

The 66,000 Sq. Ft. Community Hub Includes Coworking Space, A Coffee Shop, Dog Park and Outdoor Areas

BEND, OR /OUTDOOR SPORTSWIRE/ – To preserve tempo with momentous development lately, BlackStrap, the all season layering firm, broadcasts the opening of their new 66,000 Sq. Ft. campus headquarters within the coronary heart of Midtown Bend, the place the corporate was based.

The new area is designed to spark creativity, collaboration and neighborhood within the model’s beloved central Oregon residence. The 3 acre campus contains a mixture of non-public places of work and versatile working areas for the practically 50 workers spanning design, improvement, advertising and marketing, gross sales, finance, operations, human assets and manufacturing, in addition to a Work-Collective shared work area, a neighborhood espresso store, and out of doors areas to be loved by workers and neighborhood members alike.

“Midway is more than an office—it’s a hub for Bend’s thriving outdoor culture and a launchpad for ideas tested in the nearby Cascade Mountains. Every element was designed and built by local Oregon companies, reflecting our deep commitment to this place we call home. This is a new era for BlackStrap, and we couldn’t be more excited to invest in the community that’s shaped us since day one,” says CEO and Founder Abe Shehadeh,

Shehadeh based the model in Bend in 2008 with a small assortment of facemasks designed to raise his expertise on the mountain. The product providing expanded to headwear and technical baselayers because the model grew and have become a staple providing at ski resorts and outlets throughout the nation. This upcoming season the model will launch technical mid-layers, including a brand new efficiency class to their 4 season attire providing that’s impressed by a life lived within the mountains and excessive deserts of Central Oregon.

“This campus is the culmination of 15 years of growth and commitment to our home. We are excited about the future and finally having the room to spread our wings,” mentioned Shehadeh. “Bend has always been a great testing ground for our products, and this project allows us to continue to work in this community and play in this epic environment.”

BlackStrap is a mountain way of life model primarily based in Bend, Oregon. Founded in 2008, Blackstrap has steadily grown as an business chief, supporting mountain tradition by way of initiatives equivalent to their partnerships with park constructing crews throughout North America.

About Blackstrap:

BlackStrap Headwear is a mountain-lifestyle model born in Bend, Oregon, constructed on the spirit of journey. Since 2008, we’ve grown from a grassroots thought and a small assortment of facemasks right into a layering model supporting four-season pursuits– from snow to path and the whole lot in between. We are dedicated to enhancing each out of doors expertise whereas staying true to our unbiased roots.

Press Contact:

Rian Rhoe

Rian@thesidewayslife.com