Away Travel: Get Away With More • Advertisements of the World™

As vacationers put together to move house for the vacations, Away + Gus unveil “Get Away With More,” a cinematic marketing campaign reintroducing Away with renewed inventive confidence and marking the debut of their restricted version Metallic Holiday Collection.

At the guts of the marketing campaign is a cinematic brief, which will likely be distributed throughout the model’s channels this season (e-commerce, digital, natural + paid social, e-mail, and retail). Filmed inside a rural airport in Budapest, the movie transforms an empty industrial area right into a spontaneous vacation gathering.

“Get Away With More” is a celebration of the trendy traveler and the enjoyment of journey that feels considerable, spontaneous, and audacious. It’s an ode to fairly actually getting away with extra—extra pleasure, extra connection, extra celebration—as a result of while you’re assured in your baggage, you may experience journey that’s really lived.

Set to a pulsing, spy-movie rhythm, the story follows a forged of vacationers sprinting via their journeys, every on a mission to succeed in an undisclosed vacation spot. When they lastly converge, an sudden banquet unfolds—a full feast, seafood towers, and a wobbling Jell-O mould—all unpacked from Away baggage. It’s not chaos, however managed freedom: a masterful celebration of authenticity, craft, and composure.

The visible tone strikes the right stability: festive but refined, cinematic but human. It’s “holiday,” however not too vacation. But this isn’t only a marketing campaign about a cocktail party. It’s a celebration of vacationers who’re unafraid to attempt new issues—who see journey as an act of creativity, not routine. A reminder that the boldest journeys don’t comply with itineraries, and that while you’re assured in your baggage, you may really Get Away with More.

Name: Get Away With More

Client: Away Travel

Product: Holiday 2025

Creative Launch: October 2025

CLIENT

Away

VP, Brand — Quynh Dang

VP, Integrated Marketing — Christine Gallagher

VP, Creative — Matt Wright

Executive Creative Producer — Dustin Grant

Director, Creative Operations — Brendan Rosell

Senior Brand Manager — Brianna Boardman

AGENCY

Gus

Co-Founder, Executive Creative Director — Graham Douglas

Co-Founder, Executive Creative Director — Spencer LaVallee

Creative (Art) — Steven Williams

Creative (Copy) — Nick Garfield

Creative (Art) — Dorothy Austin

Creative (Copy) — Julian Tippins

Designer — Sarah Dexin

Executive Producer — Brooke Kaylor

Head of Brand Management — Magda Tomaszewski

Brand Director — Renee Salemmo

Brand Manager — Ellie Wilson

Strategy Director — Ashley Tick

FILM PRODUCTION & POST

BKLYN Intl Productions

Director/Photographer — Emiliano Granado

Executive Producer/Producer — Johnny Fego

Service Line Producer — Krisztina Toth

Director of Photography — Jasper Wolf

Still Life Photographer — Alexei Topunov

Production Designer — Magdolna Varga

Wardrobe Stylist — Linda Gumus Gerritsen

Food Stylist — Zoe Hegedus

Prop Stylist (Still Life) — Krisztina Javorszki

EDITORIAL

Lost Planet

Editor — Chuck Willis

Executive Producer — Casey Cayko

Producer — Kyle Cohen

Assistant Editor — Madison Van Buren

COLOR GRADE

Company 3

Head of Production — Ed Rilli

Executive Producer, Color — Ellora Soret

Colorist — Tim Massick

Color Assist — Stephen Winterhalter

FINISH / VFX

Lost Planet

Executive Producer — Casey Cayko

VFX Producer — Kirsten Andersen

Creative Lead — Tim Farrell

AUDIO FINISHING

Audio Mixer & Sound Designer — Scott Persson

ORIGINAL MUSIC

Hyperballad Music

Executive Producer — Rob Niederpruem

Composer — Taylor Bense