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Almost 20 years in the past (on 1 December 2005, to be exact), I used to be at my very first online game console launch occasion someplace round London’s Leicester Square. The Xbox 360 arrived on 22 November 2005 within the US and a couple of December within the UK, about three months after I received my first job as a junior employees author on GamesTM journal. My recollections of the evening are hazy as a result of a) it was a worryingly very long time in the past and b) there was a free bar, however I do do not forget that DJ Yoda performed to a tragically abandoned dancefloor, and all the things was very inexperienced. My recollections of the console itself, nevertheless, and the video games I performed on it, are nonetheless as clear as an Xbox Crystal. It is up there with the best consoles ever.
In 2001, the primary Xbox had muscled in on a scene dominated by Japanese consoles, upsetting the established order (it outsold Nintendo’s GameDice by a few million) and dragging console gaming into the net period with Xbox Live, a web based multiplayer service that was leagues forward of what the PlayStation 2 was doing. Nonetheless, the PS2 ended up promoting over 150m to the unique Xbox’s 25m. The Xbox 360, however, would promote over 80m, neck and neck with the PlayStation 3 for many of its eight-year life cycle (and nicely forward within the US). It turned Xbox from an upstart right into a market chief.
In a really un-Microsoft approach, the Xbox 360 was cool. Its design was attention-grabbing, an inwards double curve described by its designers as an “inhale”, with a swappable entrance faceplate. It had a memorably Y2K startup animation and clear, futuristic menus that introduced messaging, pals lists and music. I bear in mind discovering Microsoft’s advertising powerfully cringe on the time – witness this developer video, that includes former Microsoft leisure boss J Allard and his notorious earring, wherein a man juggles whereas saying the phrases “Three symmetric cores”. But, regardless of that, the machine they constructed felt fashionable and thrilling. The controller, too, white with its pops of color, was such an incredible enchancment on the uncomfortably gigantic authentic Xbox controller that it’s turn into a design normal. I do know individuals who will nonetheless solely use wired Xbox 360 pads to play PC video games.
As the primary correctly, seamlessly related console, it introduced a number of issues collectively to type a way of gamer id: enjoying totally different video games on-line underneath one unified gamertag; messages and social options, in addition to the impressed thought of achievements, which created a private gaming historical past through the little challenges you accomplished in all the things you performed. (Sony would quickly copy this with trophies.) Attaching a quantity to this, the gamerscore, was devilish genius, encouraging gamers to compete for in the end meaningless clout, and creating a robust incentive for folks to stay with the console relatively than shopping for video games elsewhere. The Xbox 360 was the primary console to grasp that folks keep the place their pals are. If you had the selection between shopping for a recreation on PS3 or 360, you’d select 360 as a result of that’s the place everybody else was enjoying.
By late 2006, when a complacent Sony launched an overpriced and awkward-looking follow-up to the PlayStation 2, the Xbox 360 had already had a 12 months to transform folks to its imaginative and prescient for high-definition gaming. People had already constructed up a group of video games and a web based id that was tied to Xbox. The massive third-party recreation publishers, who discovered the PS3’s proprietary know-how awkward to develop for, had began to prioritise Xbox for multi-platform video games. The 360 by no means cracked Japan, however in the remainder of the world it turned the default console, a unprecedented factor for Microsoft to realize contemplating how comprehensively Sony had dominated the earlier two generations with the PlayStation.
Xbox Live Arcade additionally helped to usher within the fashionable period of indie video games. Between the 90s and the late 00s, publishers and bricks-and-mortar retailers largely managed which video games did and didn’t make it into gamers’ arms, particularly on consoles. In 2008, Xbox Live Arcade began letting folks obtain smaller, cheaper video games direct to their consoles – no store or writer required. It did for console gaming what Steam would later do on PC, getting gamers snug with the concept of digital distribution. Games launched through the arcade included Geometry Wars, Braid, Limbo, Bastion and, simply as importantly, the all-time digital model of Uno. I bear in mind sinking many, many hours into Oblivion, Mass Effect and BioShock in my late teenagers, however I additionally eagerly awaited every new batch of Xbox Live Arcade video games.
Looking again, the architects of the Xbox 360 actually understood how and why folks performed video games, and what they needed from a next-generation console on the time. They understood how the web may remodel not simply multiplayer gaming, however the social expertise round video games, and the way in which folks discovered and acquired them. This data was apparently misplaced in just a few quick years, as a result of when Microsoft introduced the Xbox One in 2013, it was an absolute shitshow. By then, Microsoft apparently thought that folks needed to play video games whereas watching sports activities picture-in-picture, as a compulsory related digicam watched your each transfer.
Microsoft has by no means once more come near market management in video video games. A resurgent Sony took all the very best classes from the Xbox 360 and packaged them into the PlayStation 4, after which the Nintendo Switch arrived in 2018 and blew all the things else out of the water. With Xbox now in distant third place within the waning console wars, it appears to see its future as a quasi-monopolistic online game subscription service, relatively than a {hardware} maker. Series that outlined the 360 period, reminiscent of Halo and Gears of War, at the moment are playable on PC and PlayStation. Others, reminiscent of Fable, have been languishing for over a decade.
The 360 period was an thrilling time in video games, a interval of nice change and competitors led to by on-line gaming. The console market was rather a lot smaller again then, but additionally much less predictable. There was nonetheless room for these “interesting, 7/10” B-games that typically proved much more memorable than the blockbusters when free-to-play video games weren’t but a factor – video games had been but to consolidate into the 5 established mega-franchises that now dominate all the things. And, in bringing indie video games to console gamers, it genuinely modified the trajectory of my gaming style.
Writing about Xbox Live Arcade had me hankering for Geometry Wars: Retro Evolved, the spectacularly compulsive Xbox Live Arcade top-down shooter that appears like fireworks and looks like a sensory bathtub to your mind. So I downloaded it on Steam and was immediately hooked as soon as once more. Made by Bizarre Creations, of Project Gotham Racing recreation, this recreation was continually buying and selling locations with Uno because the 360’s most downloaded digital recreation, and it nonetheless holds up superbly. I’d forgotten how the grid background ripples superbly when issues explode, just a little high-definition-era aptitude for a really arcade-era recreation.
Available on: Steam, Xbox (in the event you’re pleased to play the sequel as a substitute)
Estimated playtime: 10 minutes to, nicely, 20 years
I’ve been considering rather a lot recently about tough video games, and what it’s that retains me coming again to them, which has led to studying fairly a bit about problem from a recreation designer’s perspective. And then this exceptionally succinct article by Raph Koster, veteran designer of Ultima Online and far else, dropped into my feed. It’s known as Game Design is Simple, Actually, and it’s a must-read.
If you’re extra of an OG Xbox fan, you’ll be delighted to study that Crocs have simply launched an Xbox clog, impressed by the unique Xbox’s black and inexperienced beast of a controller. It is fantastically ugly.
Poncle, makers of Bafta recreation of the 12 months profitable Vampire Survivors have introduced a brand new recreation, Vampire Crawlers, with a tongue-in-cheek trailer. This one’s a mix of card-game and old fashioned first-person dungeon crawler.
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Last week, reader Jude requested me which online game world I might most need to reside in (Cyrodiil from Elder Scrolls, clearly), and we threw the query again to you. We had so many pleasant and/or deranged responses – right here’s what you needed to say.
“If you want somewhere to go get a beer, the world of Cyberpunk 2077 looks amazingly hard to top.” – Spence Bromage
“I know it’s silly but I was so enthralled with the ship in System Shock 2, I wanted to live there!” – Charles Rouleau
“The Dragon Age universe in a heartbeat. Give me Fereldan and Denerim and yes, even Orlais. Give me a Skyhold to live in and a warble to manage, and I may never leave.” – Kateland Vernon
“Call me weird, but I’ll take Fallout 3 to live in. It had a massive impact on me, seeing pockets of humanity enduring the wasteland, with an overarching battle between good and evil.” – Toby Durnall
“I have strange one: Animal Well. The freedom to explore this self-contained little map full of hidden corners has meant that I have a really good sense of where I am on the map. Even though I’ve ‘done’ the game’s activities, I have had some strange comfort in the last two weeks after finishing the game, just in wandering the space for the sheer joy of it.” – Ben Gibb-Reid
If you’ve received a query for Question Block – or anything to say in regards to the e-newsletter – electronic mail us on pushingbuttons@theguardian.com.
This web page was created programmatically, to learn the article in its authentic location you may go to the hyperlink bellow:
https://www.theguardian.com/games/2025/nov/26/how-the-xbox-360-almost-won-the-console-war
and if you wish to take away this text from our web site please contact us
This web page was created programmatically, to learn the article in its authentic location you…
This web page was created programmatically, to learn the article in its unique location you…
This web page was created programmatically, to learn the article in its unique location you…
This web page was created programmatically, to learn the article in its authentic location you…
This web page was created programmatically, to learn the article in its unique location you…
This web page was created programmatically, to learn the article in its authentic location you'll…