Nikon has introduced an ‘unforgetable’ profession kickstarter initiative for aspiring music photographers in collaboration with up-and-coming Britpop band Only The Poets.
Ten budding music photographers will acquire unique entry to shoot the band’s upcoming sold-out gig on the O2 Academy in London, England, on February 02 2026, utilizing the most recent skilled cameras equipped by Nikon.
Not solely that, the winners can even obtain invaluable mentorship from Nikon ambassador and lauded music photographer, Scarlet Page, together with Only The Poets’ tour photographer, Jordan Logan.
Ruby Nicholson, senior communications manager at Nikon Northern Europe said: “We’re delighted to offer this unique opportunity in partnership with the incredibly talented Only The Poets.”
The indie-pop band, formed in Reading, England have struck a nerve with UK youth through their relatable lyrics about love, loss, mental health and nostalgia.
Showing solidarity with the financial struggles youngsters in the country also face, tickets for the gig went on sale or for just £1 (approximately $1.3 / AU$2).
Jordan Logan, creative lead and assistant manager for Only the Poets said: “The Brixton show is about keeping live music accessible, and this project comes from the same place.”
Breaking into music photography is no easy feat and often requires having the “right kit and access before you’ve had a chance to learn”, said Jordan. The collaboration with Nikon will help the ten lucky winners to overcome these challenges.
Ruby Nicholson said that Nikon is committed to supporting the next generation of photographers and that the attendees will gain “career-shaping” experience snapping the first three songs of the gig up close from within the pit.
Applications for the kickstarter program are now open until January 25 2026 on Only The Poets’ website, with winners contacted by January 26 2026. The winners can even be invited to workshops after the present and obtain gear reductions.
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