Love’s Travel Stops to Open 23 New RV Places in 2026 – RVBusiness

OKLAHOMA CITY – Love’s Travel Stops is coming into 2026 with a deal with progress and reinvestment in its nationwide community of facilities to offer an unmatched expertise for vacationers, skilled truck drivers, RVers, EV prospects and native communities, in accordance with an organization launch. New and transformed places, up to date applied sciences and the identical robust dedication to offering merchandise and facilities prospects need will prepared the ground for the journey cease model.  

“Our 2026 priorities reflect what has always mattered at Love’s, delivering a best-in-class customer experience every time, no matter the part of our business,” mentioned Shane Wharton, president of Love’s. “This year, growth means new and updated locations, expanded food and snack options, added amenities for RVers, and continued reinvestment in the business through a stronger loyalty program, and updated technologies – all focused on strengthening Love’s brand to drive customer value.”

Network Growth

In 2026, Love’s plans to speculate $700 million in constructing new places and transforming present ones beneath its newly named Road Ahead Plan. Under this initiative, greater than half of Love’s places might be newly constructed or transformed by 2035. New this yr, Love’s will shut places which are being transformed to finish development quicker whereas nonetheless providing facilities like gasoline, restrooms and light-weight meals and drinks to prospects by way of a cell constructing. In 2026, the Road Ahead Plan consists of 20 new places and updates to 35 present places.

With present and new places, Love’s continues its assist {of professional} truck drivers by offering facilities and companies that assist them. The firm will proceed to handle parking challenges by including parking areas which are free for purchasers and by serving to prospects get again on the street shortly with roadside help and its community of truck care places. In 2026, Love’s will add 1,500 truck parking areas for a complete of greater than 52,000 areas by the tip of the yr. Additionally, two new truck care places and 4 truck washes will open in 2026.

For RVers, Love’s plans to open 23 new RV Stops, which is able to add 150 RV hookups to its community. With these additions, the RV community will embody greater than 140 places and a pair of,000 hookups throughout the nation providing a constant and handy expertise. Love’s may also start promoting RV tires and batteries for the primary time this spring. The new merchandise might be obtainable at 79 places which have truck care and RV hookups.

Love’s will proceed rising its community of electrical automobile (EV) chargers and hydrogen and CNG stations by Love’s Alternative Energy (LAE). Last yr, Love’s rebranded Trillium Energy Solutions to LAE, strengthening the corporate’s dedication to offering various fueling options beneath the Love’s model. Love’s will proceed increasing its EV charging community by the National Electric Vehicle Infrastructure (NEVI) grants program with the set up of 100 new EV stalls in 2026. The firm plans to deploy quick chargers at roughly 150 places over the subsequent a number of years, reinforcing its dedication to supporting the rising EV market.

Updated Loyalty Rewards

Love’s will launch a next-level loyalty expertise with an enhanced Love’s Rewards program. Slated to be launched later in February, the Love’s Rewards program will now enable informal prospects to start out incomes factors per greenback spent inside the shop and on fuel and auto-diesel. Additionally, all prospects will now have the ability to earn much more factors than earlier than, together with additional factors per greenback for Love’s branded merchandise and Love’s Fresh Kitchen gadgets. This program will present a lot wanted worth for the touring public and allow Love’s to offer related provides to all drivers all through their journey.

Love’s Rewards may also assist the beforehand introduced Love’s Media Group, the primary retail media community designed particularly for America’s journey stops and the primary to achieve skilled truck drivers at scale. Love’s Media Group’s efforts will ramp up this yr by remodeling Love’s bodily and digital belongings right into a unified promoting platform spanning the complete buyer journey – from gasoline pump screens and in-store digital signage to the Love’s Rewards loyalty program provides and Love’s cell app. 

New Technologies

Last yr, Love’s expanded how prospects get their meals by introducing order-ahead capabilities at Arby’s, Hardee’s, Taco John’s, Bojangles and Carl’s Jr., together with clever kiosks to Arby’s, enhancing buyer expertise and making it quicker and simpler to get meals on the go. This yr, Love’s will broaden using clever kiosks to extra restaurant ideas.

New Food Options

The firm may also proceed to broaden its meals choices. Along with scorching and contemporary choices from Love’s Fresh Kitchen, the corporate continues to be one of many largest fast service restaurant operators within the nation, providing greater than 20 totally different ideas giving prospects entry to the meals they know and crave. Love’s will welcome its first Whataburger to start with of 2026, including one other iconic model to its rising lineup of meals decisions.  

Heartwell Renewables

Construction of Heartwell Renewables, a brand new state-of-the-art renewable diesel refinery in Hastings, Nebraska, is predicted to be accomplished later this yr. Renewable diesel is a low emissions gasoline, utilized all through the U.S. by Love’s trucking prospects. The refinery will make use of roughly 70 folks and initially produce 80 million gallons of renewable diesel yearly. Heartwell is a multi-feedstock succesful facility that may make the most of waste fat and oils, cowl crops and vegetable oils as nicely to supply the renewable diesel gasoline. Tallow, a rendered animal fats co-product following protein processing, is predicted to function the principle type of feedstock.

To be taught extra about Love’s and its choices, or to use for a job, go to loves.com.