Agoda Reveals 70% of Journey Searches to Japan Are Intra-Asian Main As much as Lunar New Year

Solutions like Agoda’s Mega Sale empowers inns to faucet into rising regional demand, with versatile participation and enhanced visibility with company throughout festive durations.

SINGAPORE, Feb. 9, 2026 /PRNewswire/ — Digital journey platform Agoda reveals new insights for the Lunar New Year journey interval, highlighting elevated intra-Asia journey throughout the festive interval. Agoda search knowledge signifies that 70% of curiosity in journey to Japan and over 25% of curiosity in journey to Thailand come from inside the area. These developments supply lodging companions actionable alternatives to seize elevated demand from vacationers looking for regional reunions and celebrations.

The prime locations in Asia for the upcoming Lunar New Year based mostly on Agoda’s lodging searches throughout this era are Tokyo, Bangkok, Taipei, Osaka and Seoul. These locations are attracting essentially the most curiosity from vacationers throughout the festive interval. To assist hoteliers and companions seize this seasonal demand, Agoda is providing a variety of options, together with the Agoda Mega Sale marketing campaign, a sequence of 4 focused sale occasions all year long to succeed in vacationers on the top of reserving pursuits. Partners can take part in Agoda’s first Mega Sale of 2026 from 10–28 February, to align their affords with seasonal journey developments and join with company as they plan their festive journeys.

The Agoda Mega Sale encompasses a three-phase marketing campaign construction to assist companions profit from the season. Travelers can get pleasure from as much as 60% off on lodge bookings throughout the primary sale, with particular flash gross sales providing as much as 70% off on 17 February. The marketing campaign consists of VIP Priority Access for Agoda VIP members from 10 to 13 February, offering early entry to offers. Additionally, participation choices for quarterly Mega Sales be certain that companions can flexibly maximize publicity all year long.

“Cultural travel moments such as Lunar New Year drive travel demand in Asia, with regional travelers making up the majority of arrivals in key markets like Japan and Thailand,” mentioned Andrew Smith, Senior Vice President, Supply at Agoda. “What sets successful partners apart is their ability to act on real-time demand signals and adjust rates, packages, and visibility to meet the expectations of today’s mobile-first guests. Agoda helps connect partners to travelers with relevant campaigns like Mega Sale, ensuring they can engage guests when demand is strongest and make the most of key travel periods. This year, we’re excited to help our partners reach even more guests, optimize performance during these peak periods and deliver memorable experiences when it matters most.”

Enhanced visibility via homepage banners, marketing campaign touchdown pages, pop-up banners and unique badges are a number of the many advantages companions can capitalize on all through key moments of Agoda’s Mega Sale marketing campaign. This is an open invitation for journey companions throughout the ecosystem to collaborate early, plan smarter and co-create compelling seasonal affords for vacationers worldwide throughout Lunar New Year and past. For extra info on learn how to take part, go to https://partnerhub.agoda.com/agodas-mega-sale/.

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SOURCE Agoda