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Investment to speed up Mutiny’s development and additional strengthen its place as a number one gaming-focused artistic company
LOS ANGELES, Feb. 24, 2026 /PRNewswire/ — Shamrock Capital, a Los Angeles-based funding agency specializing within the media, leisure, content material, communications, sports activities, advertising and marketing, schooling and know-how companies sectors introduced the acquisition of Mutiny, an industry-leading artistic company serving to world publishers and types join with gaming audiences. The funding comes out of the Shamrock Capital Clover Fund I, LP (“Clover Fund”), Shamrock’s inaugural small-cap personal fairness car, raised in 2024.
Founded in 2021, Mutiny has quickly emerged as a high-growth, specialised company targeted on serving to publishers and types create significant connections with gaming communities. The Company combines deep {industry} experience with research-driven capabilities to assist manufacturers interact gaming audiences by means of built-in artistic, player-first content material, social technique, and neighborhood engagement. Mutiny companions intently with advertising and marketing groups to develop and execute cross-channel campaigns that foster genuine fan connections and ship measurable impression.
“We believe Mutiny is a leading agency with a unique capability set and an exceptional understanding of how to connect with players,” stated Sam Halls and Ryan Smiley, Partners and co-heads of Shamrock’s Clover Fund. “Gaming continues to be one of the most dynamic and rapidly evolving sectors within media and entertainment, with powerful long-term growth drivers and increasing cultural relevance. The company has earned an outstanding reputation as a trusted partner to its clients, supporting some of the largest game franchises in the world. Mutiny represents exactly the type of business we set out to back when we formed the Clover Fund – a team with specialized domain expertise, a clear vision for the future, and a relentless commitment to delivering for its clients. We are excited to leverage Shamrock’s experience and long history of agency investments to support Mutiny’s growth as a standalone business, both organically and through strategic acquisitions, while preserving the unique culture and core values of the business.”
Shamrock is buying the enterprise from Trailer Park Group, a worldwide leisure advertising and marketing and content material manufacturing company, which incubated the division in 2021.
“We’re elated about partnering with Shamrock and their support is a testament to our player-first approach. We’re forever grateful for our time inside Trailer Park Group and for all the support along the way. We’ve been fortunate to work with some of the biggest names in gaming and with the support of the Shamrock platform, we’re excited to continue scaling Mutiny and expanding our capabilities to help clients better connect with players and communities everywhere,” stated Geordie Larratt-Smith, CEO of Mutiny.
Willkie Farr & Gallagher LLP served as authorized advisor to Shamrock Capital on the transaction. Ropes & Gray LLP served as authorized advisor and Moelis & Company served as monetary advisor to Trailer Park Group on the transaction.
About Mutiny
Mutiny is an built-in artistic company targeted solely on the gaming area, anchored by deep viewers insights, artistic pondering, and proprietary information and technique. Founded in 2021 and headquartered in Los Angeles, the corporate companions intently with advertising and marketing groups to develop and execute cross-channel campaigns that foster genuine fan connections and ship measurable impression. For extra info, please go to https://www.mutiny.gg/.
About Shamrock Capital
Shamrock Capital is a Los Angeles-based funding agency with roughly $7 billion of belongings underneath administration as of February 13, 2026. Shamrock Capital invests solely in media, leisure, communications, and associated sectors by means of a multi-fund technique centered on personal fairness investments, in addition to possession and financing of content material and media rights. The agency was initially based in 1978 because the household funding firm for the late Roy E. Disney and has since developed into an institutionally backed agency with a number one group of traders, together with endowments, foundations, and sovereign wealth and pension funds. Shamrock Capital companions with sturdy administration groups and takes an energetic, collaborative strategy to creating worth in every funding. For extra info, go to www.shamrockcap.com.
Contact Information
Investors:
Leah Hiraoka, Shamrock Capital
[email protected]
Media:
Prosek Partners
[email protected]
SOURCE Shamrock Capital Advisors, LLC
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