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German video games market rose 4% in 2025 to €9.4bn, pushed by {hardware} gross sales

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The German video games market grew 4% in 2025 to €9.4 billion, pushed by increased console {hardware} gross sales, significantly the launch of the Nintendo Switch 2.

That’s in accordance with a report from the German Games Industry Association (Game), primarily based on knowledge collected by market analysis corporations YouGov and Sensor Tower.

Hardware income grew 12% general to €3.4 billion, with consoles reaching €1 billion, a 26% improve. Sales of gaming PCs rose 7% to €651 million, pushed by the launch of the ROG Xbox Ally.

Sales of gaming PC equipment rose by 13% to €1.4 billion, together with graphics playing cards, enter gadgets, displays, and VR headsets. In distinction, demand for console equipment decreased, with income falling 10% to €360 million.

Online gaming companies income elevated 7% year-on-year, surpassing €1 billion for the primary time. In 2024, this section generated €967 million. Over six years, income has greater than doubled from €461 million in 2019.

Game gross sales dipped by 1% to €5 billion, in comparison with €4.9 billion in 2025, whereas the pc and video video games submarket fell 13% to €807 million.

“The German games market is back on track for growth, and once again it is innovation above all that is driving this momentum,” mentioned Game managing director Felix Falk.

“Rising sales of game consoles, driven by new devices, and of online gaming services demonstrate the strong interest in new gaming offerings.”

“Overall, the data for the German games market shows just how much gaming habits in Germany are changing: sales from the purchase of individual games are declining significantly, whilst in-game and in-app purchases continue to grow slightly at a much higher level.

Falk continued: “Some games have become genuine long-running hits: over the years, they have built up a huge community that is regularly supplied with new content and remains loyal to ‘their’ game. Many online gaming services also regularly feature new games, meaning that fewer new titles are purchased overall.”


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