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Be a Softie is a life-style clothes model inspiring religion, kindness, humility, goal, and stronger households and group.
— Doug Mithun
BOCA RATON, DC, UNITED STATES, May 16, 2026 /EINPresswire.com/ — Be a Softie, a life-style clothes model based by Doug Mithun and Marcia Mithun, is inspiring individuals to embrace a extra considerate way of life by means of attire centered on religion, kindness, humility, household, and goal.
Based in Boca Raton, Florida, Be a Softie combines uplifting life-style messaging with fashionable attire designed to encourage positivity, encouragement, gratitude, and genuine connection. The model displays a easy however significant thought: main with humility and dwelling with kindness can form stronger households, more healthy relationships, and extra linked communities.
“We created Be a Softie to encourage people to live with purpose and treat others with compassion,” stated Doug and Marcia Mithun. “The message is about kindness, encouragement, humility, faith, and becoming a positive influence in everyday life.”
The firm’s rising collections characteristic clear, fashionable designs paired with encouraging messages centered on purposeful dwelling and emotional connection. The attire is designed for individuals who need what they put on to mirror who they’re and what they worth.
One of the model’s featured collections, “Built Different,” expands on that mission by means of themes of religion, freedom, household, and goal. The assortment encourages individuals to dwell deliberately, lead by instance, and keep grounded within the values that assist construct sturdy households and a robust group.
“Built Different is about strength with humility,” the founders defined. “It’s about showing up for your family, encouraging others, working hard, living with gratitude, and carrying yourself with character and purpose.”
In addition to attire, Be a Softie continues to develop by means of inspirational social media campaigns and uplifting life-style content material designed to encourage reflection, positivity, and significant each day dwelling.
The model’s messaging focuses on themes similar to encouragement, persistence, gratitude, perseverance, emotional wellness, and purposeful management. Through quick reflections, life-style imagery, and community-centered messaging, Be a Softie goals to create content material that folks can relate to and carry into on a regular basis life.
“We believe encouragement is powerful,” stated the founders. “A kind word, a thoughtful gesture, or simply choosing patience and understanding can have a meaningful impact. That spirit is woven into everything we create.”
As the model continues to increase, Be a Softie plans to develop its collections, inspirational content material, and group outreach whereas staying grounded in its core message of kindness, religion, humility, and goal.
“Our hope is to inspire people to slow down, appreciate what matters most, encourage others, and live with intention,” Doug and Marcia Mithun added. “Be a Softie is about wearing a message that reflects the kind of life people want to live.”
Be a Softie attire and inspirational content material can be found on-line at BeASoftie.com.
About Be a Softie
Be a Softie is a life-style clothes model primarily based in Boca Raton, Florida, based by Doug and Marcia Mithun. The firm creates uplifting attire impressed by religion, kindness, humility, household, and purposeful dwelling, encouraging individuals to steer with humility and dwell with kindness.
Doug Mithun
Mithun Impact
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