Florida Panthers Video games to Air on ‘The Spot — South Florida,’ Reaching Followers from the Keys to the Treasure Coast

MIAMI, Fla. and WEST PALM BEACH, Fla. – The E.W. Scripps Company introduced right this moment that South Florida stations WSFL-TV (Miami Dade/Broward) and WHDT (Palm Beach/Treasure Coast) will formally rebrand as ‘The Spot – South Florida 39’ and ‘The Spot – South Florida 9’ respectively starting Monday, June 29, 2026. The stations will proceed delivering the programming viewers already take pleasure in whereas introducing an infusion of extra sports activities programming in addition to a refreshed visible identification and advertising presence throughout broadcast, digital and social platforms.

‘The Spot – South Florida’ will serve viewers from the Florida Keys via the Treasure Coast with a lineup of leisure, native programming and sports activities, most notably Florida Panthers hockey. For Panthers followers, the change additional reinforces ‘The Spot – South Florida’ because the group’s free native tv dwelling all through the broadcast territory. 

The rebrand displays Scripps’ ongoing funding in free, over-the-air tv and native sports activities, whereas making a stronger and extra recognizable identification for viewers throughout the area. 

“The Florida Panthers have set the championship standard for this market, and our job as their broadcast home is to make sure every fan knows exactly where to find them,” stated General Manager and Senior Director of Sales for ‘The Spot – South Florida 39’, Alex Iriarte. “Uniting WSFL and WHDT as ‘The Spot – South Florida’ means that from the Florida Keys to the Treasure Coast, we are The Spot for all things Panthers.”  

“‘The Spot – South Florida’ represents a simple idea: creating one destination for the programming already reaching viewers on different brands across multiple markets,” added Vice President and General Manager of WPTV and ‘The Spot—South Florida 9’, Bill Siegel.   

Additional programming and initiatives can be introduced all year long.