Rock Hill photographer shares scenes throughout South Carolina

He’s hoping his pictures will help his shoppers succeed, too.

“I work with a lot of entrepreneurs and small businesses,” he stated. “They all have great ideas, great products or services, but a lot of times they just don’t put themselves out there enough, or they don’t know how to market themselves.”

Early in 2026, he teamed along with his one-time highschool girlfriend, Lana Lopez, to extend the standard and amount of his output on “Discover York County.” She seems on digital camera for most of the movies, whereas the web page didn’t really have a face to it beforehand, he stated.

You’ll discover Lopez there on the entrance door to Black’s Peaches in rural York County, holding the door open as Huffstetler’s drone sweeps within the farm’s storefront, then zooms out to offer the aerial view.

“They came in and they were so energetic,” stated Beth White of Black’s Peaches.

The pair’s efforts boosted “Discover York County” from 4,000 followers to 17,000, Huffstetler stated.

And it additionally elevated some confusion about what the web page really was.

Officials at Visit York County, the county’s advertising and marketing group, stated in current months there had folks mistaking Huffstetler’s enterprise with their group.

Compounding issues additional, the state’s tourism division goes by Discover South Carolina.

“While the names are similar, Discover York County is a separate entity and is not affiliated with Visit York County,” CEO Andrew Clinton stated. “Any communications, partnership opportunities, sponsorship requests, advertising offers, social media posts, or other outreach from Discover York County are independent of Visit York County and are not connected to our organization or our tourism initiatives.”