Images and Videography Overview | Institute Communications

Our visible media producers are core members of the Institute Communications Brand Marketing crew — capturing bespoke model imagery tailor-made for official Institute and President-level supplies and digital communications straight associated to promotion of the Institute’s overarching mission and message technique.   

The imagery created by our digital media producers will need to have a shelf life right here on the Institute, with protection selections correlated to the helpful life of images as a part of NetX, our Institute’s digital asset administration database.     

Imagery we create and occasions we help ought to have a large exterior viewers, improve the Institute’s public fame, and help advertising/communications actions for the Institute.

Generally, the help we offer is in advertising and communications efforts pushed by: 

• Imagery for large-scale Institution advertising campaigns

• Editorial and media protection led by Institute Communications, or a member of the Executive Leadership Team (President, Provost, EVPs)

• “Slice of life” imagery of scholars collaborating in distinctive or interactive classroom/campus life/lab/internship environments 

• Headshot pictures of Institute management and representatives for web sites, media protection, or publications

• Campus environmental imagery together with buildings, panorama, and many others.

• Documentation of occasions which can be traditionally vital to the Institute

• Official Institute-level, high-attendance occasions  

NOTE: For accepted initiatives, there isn’t any cost to a division for these providers.   

Services we usually can not present protection of, however can advocate freelance producers, embrace:

• Departmental assignments or award ceremonies (these embrace, however will not be restricted to: visitor audio system, dinners, awards, orientations, luncheons, receptions, non-cabinet retirements)

• Conferences, symposiums, or different comparable occasions

• Orientations, retreats, or crew conferences

• Student headshots

• Group photographs

• Imagery for division use solely (all pictures seize by our crew will probably be made out there for any campus member to make use of)

For photographs that don’t meet the above standards, Institute Communications can present steering on options. Many occasions and picture wants can been adequately captured on smartphones or private cameras.