Above Avalon: Gadgets Won’t Define Tim Cook’s Legacy

Gadgets Won’t Define Tim Cook’s Legacy

What seems to be to be a really busy September for Apple may also see John Ternus’ tenure as CEO start. As a part of Apple’s well-orchestrated CEO succession, Ternus has been job shadowing Tim Cook for months. Presumably, Ternus has already unofficially taken the CEO reigns.

Cook has been among the finest all-around CEOs we’ve got seen in trendy society. Compared to different Big Tech CEOs, there actually isn’t a detailed second both. Unfortunately, time will doubtless must move for extra folks to comprehend simply how efficient and environment friendly Cook was as CEO.

It’s tempting to evaluate Cook’s time as Apple CEO via a product lens. We can put the Apple Watch, AirPods, and Apple Vision Pro on pedestals to match them to merchandise such because the iPod, iPhone, and iPad that launched through the Steve Jobs period. However, such comparisons don’t strike me as being full. Instead, they’re superficial and shallow.

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