Jennifer Fisher Takes a Life-style Method at New Madison Avenue Store

Jennifer Fisher, greatest recognized for her excessive styled hoop earrings, extends her imaginative and prescient past jewellery by bringing a life-style method to her namesake retailer, which opens Saturday on Madison Avenue.

The 1,410-square-foot store, at 1157 Madison Avenue by eighty fifth Street, marks the model’s second Manhattan location and third total. Fisher’s different shops are positioned at 400 West Broadway within the SoHo part of Manhattan and at 363 North Beverly Drive in Beverly Hills.

“As we enter the 20th year of the business, our Madison Avenue flagship is the physical representative of how our brand is evolving,” Fisher informed WWD. “This will be the first store that incorporates the lifestyle component of Jennifer Fisher; we’re going to offer my new coffee and some of my favorite snacks in addition to our salt offering. We’re going to be known for so much more than jewelry, and this is just the beginning.”

Her intention, as she says, is to “bring jewelry, lifestyle, wellness, and community all under one roof.” Alongside her signature hoops and superb jewellery collections, the shop has a espresso bar café that includes Fisher’s favourite anti-inflammatory snacks and her Jennifer Fisher Salad provided bi-weekly in collaboration with Bonberi. The salad accommodates Romaine cabbage, avocado, marinated olives, radish, purple onion, cucumbers, pepperoncini, and cashew almond feta, in a dill dressing produced from avocado oil, Dijon mustard, garlic, dill, pepper, lemon juice and Fisher’s spicy salt.  Michelle Gerson Interiors designed the shop.

This yr, Fisher marks 20 years since launching her enterprise from her SoHo condo. She shortly grew to become the go-to jeweler for a variety of celebrities, together with Jennifer Lopez, Zendaya, Hailey Bieber, Rihanna and Tracee Ellis Ross. Her style and superb jewellery is usually discovered on purple carpets, journal pages and social media. She has expanded her enterprise with collaborations on residence items, fragrances, cooking salts and extra. Last yr, Centric Brands, a producer and licensee of dozens of manufacturers, invested within the enterprise.

Fisher celebrated the anniversary and the Madison Avenue opening, with associates of the model, press, tastemakers and supporters, on the web site earlier this week. Attendees previewed the brand new uptown vacation spot and Fisher’s newest superb jewellery providing, together with the launch of the Fine Knot assortment, which she describes as “a timeless evolution” of an archival motif reimagined in 18-karat gold. Guests included Martha Stewart, Jessica Alba, Katie Couric, Leandra Medine Cohen, Nicky Hilton Rothschild, Charlotte Groeneveld, Tina Craig, Gab Waller, Dani Stahl, Stacey Bendet, Kate Davidson Hudson, Jason Rembert, Paul Andrew, Prabal Gurung, Laura Kim, Gabriella Karefa-Johnson and Brett Heyman.