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[ad_1] The New Blue Collar is a clothes model redefining the working class. Sports activities influenced the duo behind it's remodeling workwear whereas staying true to their athletic backgrounds, inherently making use of their artistic takes to what's often called streetwear.The informal line is a mixture of founders, Alex Ewings and Felix Llanos’ upbringing of their respective hometowns of Queens, NY, and Tulsa, OK.As former athletes, it’s no surprise why they gravitate towards basketball. Style styling is at an all-time excessive amongst NBA gamers and it's transcending to the road model degree.Alex and Felix have a novel method to trend – measured with a sweat fairness sense of favor. Minimalism just isn't solely within the design it’s how The New Blue Collar is evolving right into a staple.Not too long ago we had an opportunity to sit down down with the up-and-coming model. Right here’s what they needed to say.The place are you from?(FL) Felix Llanos: Queens, NY.(AE) Alex Ewings: Born in TX, Raised in Tulsa, OK.Alex (Photograph cred: The New Blue Collar)What’s the connection to sports activities?FL x AE: We each performed sports activities rising up and thru faculty.We at all times attempt to discover methods to pay homage to influential sports activities figures that we admired rising up, however we additionally need folks to know that our model isn’t simply sports activities.FelixHow did the concept to your model come about?FL x AE: We knew we needed to create a model that was centered round attire.We additionally needed the liberty to include our concepts, influences, inspirations, and aspirations into content material, collaborations, initiatives, and experiences.What's the motive behind the title?FL x AE: We take workwear-like items and add refinement to them or a way of luxurious.We're from two completely totally different environments. Whereas one’s setting is deemed blue-collar, the opposite is taken into account upscale to most—we took our environments’ aesthetics and intertwined them, supplying you with The New Blue Collar.What's blue-collar to you?FL x AE: Robust, persistent, hard-working.How did the PCNYC collab occur?FL x AE: Earlier this yr the concept of incorporating jerseys into the Gamers Membership NYC runs took place. Due to what the membership means to us on a private degree, this was a no brainer.Toney got here to us with an incredible imaginative and prescient and trusted us to convey that imaginative and prescient to life. Large shoutout to him for believing in our artistic talents.Who're another manufacturers you wish to work with sooner or later?AE: Carhartt, Worry of God, Noah, and Nike.FL: Aime Leon Dore, KITH, New York Sunshine.AE: Being introduced up within the south and Midwest, everybody had one thing Carhartt of their wardrobe. It’s a type of manufacturers that may by no means exit of favor.I like Jerry Lorenzo’s design ideas and what his model stands for and I completely love Noah’s initiative to offer again to the setting whereas additionally giving us nice merchandise and attire. Nike is Nike.It has such a wealthy historical past and has endlessly impressed me, sports activities apart. In all probability my favourite of the 4 manufacturers I listed due to their storytelling alone.They've this skill to create content material that resonates with their viewers whereas additionally addressing their wants. They promote advantages. Not merchandise.FL: Seeing what Teddy has carried out with Aime Leon Dore is actually superb. From their first capsule with Puma to their newest drop with New Steadiness.The model’s consistency might be what stands out to me probably the most. Ronnie, additionally a Queens native is simply somebody who has outworked many institutions I’ve seen come and go during the last couple of years.The best way he’s partnered with manufacturers that greatest match and stayed true to his roots is what I like most. John and the crew over at New York Sunshine give that steadiness between artwork, experiences, and trend.I like how they draw affect from all issues New York and I’m excited to see what else they've in retailer.Why restrict the primary assortment?FL x AE: We felt it was good. Our objective isn’t too over saturate the market. Our objective is to supply staples. Our most up-to-date drop consisted of seven items complete, however we felt that was acceptable given the season and what we’re providing when it comes to product.Some drops might solely consist of 1 factor. Some drops is perhaps three issues, however these one or three issues are going to be considerate and one thing you'll be able to maintain on to endlessly.What received you into trend?AE: My dad. He was at all times dressed good and since I used to be a illustration of him, he at all times made certain I dressed effectively.I’ve additionally at all times cherished how trend permits one to precise themselves. I take a extra uniform method, however lots of people gown how they really feel internally and that’s fairly cool to me.FL: Rising up in New York Metropolis, trend was round me 24/7. What I cherished most rising up in a giant metropolis, is that everybody had their very own model. Dressed nonetheless they needed. Styled themselves any manner they desired. The creativity was superb to see and I’m lucky to be part of that setting.What's the subsequent step or future plans for the model?FL x AE: We’re presently making ready for the primary drop from our SS ‘20 assortment adopted by just a few non-apparel associated initiatives, which we'll announce quickly.We wish to collaborate with extra manufacturers we really feel align with ours. These manufacturers don’t essentially should be within the trend trade. 2020 goes to be an thrilling yr for us and we are able to’t wait to point out everybody what now we have in retailer.How do you outline your model?AE: Multifunctional/Uniform. As I’ve gotten older, I’ve grown to understand simplicity. I wish to look good, but comfy. By no means overdressed, but additionally by no means underdressed.FL: No matter seems good. I can put on our multifunctional shorts and uniform tee from our Drop 1 assortment, I can put on a three-piece go well with, or I can put on a hooded sweatshirt with my trench coat. It’s all about flexibility and confidence.Alex and Felix have been true to themselves all through their sartorial journey as collaborators and designers.Making a lane for The New Blue Collar, their imaginative and prescient is impressed by competitiveness and comradery. This crew has the willpower and endurance, creating a life-style round refined workwear for trend’s laborious employees.Look out for this Q&A on PAGE magazine. [ad_2] Source link