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[ad_1] Niantic Labs says its reside occasions for augmented actuality hit Pokémon Go contributed $247 million in tourism income final yr throughout three cities. The announcement on Wednesday was paired with the brand new schedule for 2020 occasions throughout Pokémon Go, Ingress Prime, and Harry Potter: Wizards Unite. “Over the last 7 years, live, real-world events have been central to Niantic’s goal in leveraging technology to create interactive experiences that foster exploration and discovery, active and healthy lifestyles and lasting friendships,” Michael Steranka, Niantic’s senior supervisor for reside occasions, stated in an announcement. “Niantic’s large-scale real-world events have had a true and clear positive economic impact on tourism, bringing people from around the world together for a weekend of adventure.” Niantic says its AR video games are good for native companies Niantic says the most important income generator was final yr’s Pokémon Go Fest Chicago, which drove an estimated $120 million in tourism expenditures from attending gamers, which included 64,000 attendees throughout the four-day occasion. That’s triple the variety of individuals from the inaugural Pokémon Go Fest Chicago in 2017, which suffered from severe cellular connection issues that made accessing accounts and taking part in the sport tough. Niantic has drastically improved its reside occasions infrastructure within the years since, and its occasions now go off largely with none points. One other Pokémon Go Fest, this one within the German metropolis of Dortmund, drew much more gamers final yr, totaling greater than 86,000 attendees, though it finally generated slightly below $60 million in tourism income, Niantic says. Nonetheless, the corporate has proved that it’s able to dealing with large-scale occasions now. It’s planning extra festivals for the sport in St. Louis and Philadelphia later this yr, in addition to one in Liverpool, England. Harry Potter: Wizards Unite can be getting its first fan competition, whereas Ingress may have a collection of occasions that occur concurrently on throughout three days within the first half of the yr. [ad_2] Source link Nick Statt