Athletes First Signs Golf and Lifestyle Collective Gold Links Golf Club for Broadcasting and New Media Representation

New York, New York and Atlanta, Georgia–(Newsfile Corp. – September 16, 2025) – Athletes First, the premier sports activities illustration and advertising company, introduced at this time that its Broadcasting and New Media division has reached an settlement to signify Gold Links Golf Club, the golf and way of life collective bringing collectively comedy, competitors and group on the course and on-line.

The A1 Broadcasting workforce will signify Gold Links Golf Club for model partnerships in addition to community and content material alternatives.

Gold Links Golf Club, impressed by Shady Rest — the nation’s first Black-owned nation membership in Scotch Plains, New Jersey — is a web based group constructed for visionaries, tastemakers and athletes who share a ardour for the sport of golf. The Gold Links management workforce consists of:

• Patrick Peterson, NFL All-Pro cornerback
• Roger Steele, golf creator, entrepreneur and philanthropist
• David Leeks, founding associate of Street Execs, Atlanta’s main artist administration agency representing Grammy Award-winning artist 2 Chainz & platinum-selling rapper Key Glock
• Billy J, longtime music govt, Grammy Award-winning music supervisor and trailblazer in model constructing and launching tech start-ups via his advertising company
• Quincy Avery, famend quarterback coach and founding father of Quarterback Takeover
• Henry Bailey, actual property lawyer and associate of worldwide legislation agency
• Ed Hills, collegiate golfer and serial entrepreneur
• Alexis Belton, skilled golfer and World Long Drive champion

“Gold Links Golf Club is an unprecedented collection of athletes, entertainers, celebrities and business leaders from across a broad spectrum of industries,” stated Gideon Cohen, Executive Vice President, Broadcasting and New Media at Athletes First. “Gold Links is creating some of the most entertaining and relevant content in the sport – and building a real community through events, merch and brand collaborations. We believe there is enormous growth potential across multiple platforms.”

“We are building one of the most connected networks in golf and producing content that goes far beyond the course,” stated Billy Jones, founding member of Gold Links Golf Club. “Gold Links reflects how we experience the game in our personal lives and through our work in music, sports and business. We’re eager to connect with brands, leaders and athletes who resonate with our content and perspective – and we know that Athletes First is the right partner to help take this vision further.”

In addition to sports activities and enterprise, golf is resonating greater than ever throughout the worlds of Hip Hop music and leisure. “Golf is quickly becoming one of the fastest-growing touchpoints in Hip Hop,” says movie star music supervisor and Gold Links Golf Club founding member David Leeks. “The same themes that define Hip Hop, fashion, exclusivity, culture and prestige, are embedded in the sport which makes this partnership with Athletes First a natural fit. Gold Links is about uniting those worlds, making golf both aspirational and accessible, and creating experiences where culture and the course move as one.”

The A1 Broadcasting and New media division has rapidly cemented itself as some of the dynamic teams representing broadcasters and digital media expertise within the trade. Since becoming a member of the company simply over a yr in the past, the division has executed offers with each main tv and digital sports activities community. Its shopper roster consists of a number of the most high-profile personalities within the trade.

Media can entry a photograph of the Gold Links workforce within the Gold Links Golf Club media kit.

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