Manager, Product Marketing Travel – Business Cards & Payments (BC&P) at Capital One

Overview

Manager, Product Marketing Travel – Business Cards & Payments (BC&P)

Manager, Product Marketing Travel – Business Cards & Payments (BC&P)
Level: Manager, Individual Contributor 

Locations: Richmond – VA, McLean – VA, or New York – NY

At Capital One, we’re constructing a number one information-based expertise firm. Still founder-led, Capital One is on a journey to assist our prospects succeed by bringing ingenuity, simplicity, and humanity to banking. We measure our efforts by the success our prospects take pleasure in and the advocacy they exhibit. We are succeeding as a result of they’re succeeding.   

Guided by our shared values, we thrive in an surroundings the place collaboration and openness are valued. We imagine that innovation is powered by perspective and that teamwork and respect for one another result in superior outcomes. We elevate one another and obsess about doing the fitting factor. Our associates serve with humility and a deep respect for his or her duty in serving to our prospects obtain their objectives and understand their desires. Together, we are able to change banking for good.

The Role

The Business Cards and Payments Marketing workforce is a passionate and entrepreneurial workforce of strategists. The Product Marketing workforce is targeted on creating built-in advertising and marketing methods to speak the worth of our numerous enterprise card and cost merchandise to potential and present prospects to drive consciousness and consideration.

We are searching for a Product Marketing Manager to hitch our workforce to construct and ship end-to-end advertising and marketing methods for our suite of enterprise card merchandise. This particular person will oversee the event and execution of the product model positioning and go-to-market methods working cross-functionally with Product, Analytics, Brand Creative, Design, Insights, and Channel Marketing groups. 

Key Responsibilities:

• Role shall be primarily accountable for our hero Travel product, Venture X Business 

• Develop the core positioning, messaging to raise our Venture X Business product and  about how the product ought to exist available in the market with a view to inform constant and compelling tales. 

• Partner carefully with the Product groups to outline roadmaps for the refinement of present merchandise and the event of net-new product launches main conversations on product branding and white area advertising and marketing alternatives

• Partner carefully with the PR workforce to plan extra broadly for Venture X Business’ exterior roadmap to create trade information 

• Partner with the Insights workforce to deeply perceive the target market, validate product positioning and messaging, and act because the voice of the shopper to the group at massive.

• Partner carefully with Channel Marketing groups to develop and execute built-in marketing campaign methods that align again to the product’s model technique. 

• Oversee the end-to-end artistic improvement with inner artistic groups and exterior companies to convey product advertising and marketing technique to life. 

• Understand how rivals are evolving their product and messaging methods, and construct methods that place us for achievement available in the market. 

Here’s what you’ll should be profitable:

• High stage of initiative and possession, capacity to coordinate efforts throughout numerous purposeful teams

• Ability to self-direct and job change between strategic and tactical initiatives usually

• Succinct, centered written and verbal communication expertise 

• Exceptional analytical and drawback fixing expertise

• Preference to work on extremely ambiguous initiatives – the place you’re anticipated to check hypotheses and rise up finest practices that don’t exist as we speak

• Diligent listening expertise and the flexibility to adapt method amongst numerous audiences to tease out insights and ache factors

• High diploma of consolation bringing concepts to the desk that may at first appear absurd – then shortly construct a case for testing and finally a advice for pursuit, scaling or abandoning

• Confidence to ask arduous questions and push into uncharted territories – and never defaulting to the established order earlier than exploring new paths and quantifying danger / reward

Basic Qualifications:

• Bachelor’s Degree or army expertise

• At least 4 years of expertise in constructing and executing advertising and marketing methods

• At least 2 years of product advertising and marketing expertise constructing worth propositions and go-to-market methods to convey new merchandise to market

Preferred Qualifications:

• 5+ years of selling expertise in a big, fast-paced technology-forward tradition

• Demonstrated success in defining and launching insights-driven advertising and marketing plans and worth propositions in assist of product roadmaps and goals

At this time, Capital One is not going to sponsor a brand new applicant for employment authorization for this place.

The minimal and most full-time annual salaries for this function are listed under, by location. Please observe that this wage info is solely for candidates employed to carry out work inside one in every of these areas, and refers back to the quantity Capital One is prepared to pay on the time of this posting. Salaries for part-time roles shall be prorated primarily based upon the agreed upon variety of hours to be usually labored.

McLean, VA: $151,900 – $173,400 for Manager, MarketingRichmond, VA: $138,100 – $157,700 for Manager, MarketingNew York, NY: $165,700 – $189,200 for Manager, Marketing

Candidates employed to work in different areas shall be topic to the pay vary related to that location, and the precise annualized wage quantity provided to any candidate on the time of rent shall be mirrored solely within the candidate’s provide letter.

This function can also be eligible to earn efficiency primarily based incentive compensation, which can embody money bonus(es) and/or long run incentives (LTI). Incentives could possibly be discretionary or non discretionary relying on the plan.

Capital One gives a complete, aggressive, and inclusive set of well being, monetary and different advantages that assist your whole well-being. Learn extra on theCapital One Careers web site. Eligibility varies primarily based on full or part-time standing, exempt or non-exempt standing, and administration stage.

This function is predicted to just accept purposes for at least 5 enterprise days.No companies please. Capital One is an equal alternative employer (EOE, together with incapacity/vet) dedicated to non-discrimination in compliance with relevant federal, state, and native legal guidelines. Capital One promotes a drug-free office. Capital One will think about for employment certified candidates with a legal historical past in a way in step with the necessities of relevant legal guidelines concerning legal background inquiries, together with, to the extent relevant, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; New York City’s Fair Chance Act; Philadelphia’s Fair Criminal Records Screening Act; and different relevant federal, state, and native legal guidelines and laws concerning legal background inquiries.

If you will have visited our web site searching for info on employment alternatives or to use for a place, and also you require an lodging, please contact Capital One Recruiting at 1-800-304-9102 or by way of e mail at [email protected]. All info you present shall be saved confidential and shall be used solely to the extent required to supply wanted cheap lodging.

For technical assist or questions on Capital One’s recruiting course of, please ship an e mail to [email protected]

Capital One doesn’t present, endorse nor assure and isn’t accountable for third-party merchandise, providers, academic instruments or different info obtainable via this web site.

Capital One Financial is made up of a number of completely different entities. Please observe that any place posted in Canada is for Capital One Canada, any place posted within the United Kingdom is for Capital One Europe and any place posted within the Philippines is for Capital One Philippines Service Corp. (COPSSC).