Sr. Associate, Premium Travel Marketing Strategist at Capital One

Overview

Sr. Associate, Premium Travel Marketing Strategist

We’re in search of an skilled Marketing Strategist to assist journey advertising and marketing, from model and artistic technique by means of in-market execution throughout a number of channels. The proper candidate could have advertising and marketing expertise in model technique in addition to creating and executing large-scale full-funnel advertising and marketing campaigns. They might want to work throughout a number of advertising and marketing channels and construct relationships throughout the group and may thrive in a quick paced surroundings.

Capital One offers a quick paced, dynamic surroundings the place you’ll be able to excel in your profession. At Capital One, variety, inclusion & belonging are valued at our core, sparking and enabling us to do good for our associates, prospects and communities. Guided by our shared values, we thrive in an surroundings the place collaboration and openness are valued.  We nurture an surroundings that pulls and develops expertise from all backgrounds and experiences, and empower our associates to do nice work by making a tradition of belonging that values numerous views, fosters collaboration and encourages revolutionary concepts – and are routinely acknowledged as among the best corporations to work for.

Key Responsibilities 

• Participate because the model technique lead in a collaborative cross-functional staff (enterprise companions, analysis, inventive groups, authorized, compliance, and so on.) and companion with them to offer strategic and tactical thought partnership to successfully drive undertaking supply.

• Develop and execute built-in, multi-channel advertising and marketing campaigns on a nationwide scale to drive account development, model affinity and buyer engagement.

• Shepherd a number of advertising and marketing inventive tasks directly from temporary to execution by means of our course of whereas guaranteeing strategic intent aligns with execution/supply at each step.  Work throughout capabilities and with a number of stakeholders in the course of the course of in a nicely managed and arranged method.

• Participate because the model technique lead in collaborative cross-functional staff (enterprise companions, inventive groups, authorized, compliance, and so on) and companion with them to offer strategic and tactical thought partnership to successfully drive undertaking supply.

• Champion the model, guaranteeing that each one illustration of our merchandise (claims, imagery, card, and so on) are consistent with their respective model personas, voice and elegance guides.  In addition, develop an understanding of finest practices throughout channels and packages.

• Leverage downside fixing and influencing abilities to make sure advertising and marketing initiatives ship on intent.

• Have wonderful communication and partnership abilities, that are important for interacting and speaking with key stakeholders in any respect ranges throughout the corporate to handle, inform and affect outcomes. This entails the flexibility to construct presentation supplies and cohesive documentation which have equal impression when learn as standalone or shared in a gathering surroundings. 

Ideal Candidate

• Has expertise main advertising and marketing and model technique efforts in giant organizations, together with a confirmed potential to companion successfully with different groups

• Can handle the small print of a number of tasks, deadlines and altering priorities, whereas sustaining wonderful and correct work

• Detailed-oriented with robust prioritization abilities; capable of study and adapt

• Highly efficient communication abilities with excellent writing and presentation skills

• Experience with quite a lot of advertising and marketing channels (eg: digital channels, web site, e-mail, and so on)

Basic Qualifications

• Bachelor’s Degree or Military Experience

• At least 2 years of expertise in model technique or product advertising and marketing expertise with expertise managing channels, company or consumer facet

• At least 2 years of expertise in planning, executing and analyzing advertising and marketing packages

• At least 2 years expertise in managing inventive processes, partnering with inventive groups and creating inventive optimization frameworks

Preferred Qualifications

• Masters diploma in advertising and marketing or enterprise

• 2+ years of expertise in advertising and marketing for the journey trade or for a premium model

• 2+ years of expertise in advertising and marketing for monetary providers or one other extremely regulated trade

• 5+ years of expertise driving optimization plans and artistic technique

• 5+ years of expertise working with cross-functional groups in a matrixed surroundings with a monitor report of successfully working autonomously and navigating ambiguity

At this time, Capital One won’t sponsor a brand new applicant for employment authorization for this place.

The minimal and most full-time annual salaries for this position are listed under, by location. Please word that this wage info is solely for candidates employed to carry out work inside one in all these areas, and refers back to the quantity Capital One is keen to pay on the time of this posting. Salaries for part-time roles can be prorated primarily based upon the agreed upon variety of hours to be recurrently labored.

McLean, VA: $96,500 – $110,100 for Sr. Associate, MarketingNew York, NY: $105,300 – $120,100 for Sr. Associate, MarketingRichmond, VA: $87,700 – $100,100 for Sr. Associate, Marketing

Candidates employed to work in different areas can be topic to the pay vary related to that location, and the precise annualized wage quantity supplied to any candidate on the time of rent can be mirrored solely within the candidate’s supply letter.

This position can be eligible to earn efficiency primarily based incentive compensation, which can embody money bonus(es) and/or long run incentives (LTI). Incentives may very well be discretionary or non discretionary relying on the plan.

Capital One provides a complete, aggressive, and inclusive set of well being, monetary and different advantages that assist your whole well-being. Learn extra on theCapital One Careers web site. Eligibility varies primarily based on full or part-time standing, exempt or non-exempt standing, and administration stage.

This position is anticipated to simply accept purposes for no less than 5 enterprise days.No businesses please. Capital One is an equal alternative employer (EOE, together with incapacity/vet) dedicated to non-discrimination in compliance with relevant federal, state, and native legal guidelines. Capital One promotes a drug-free office. Capital One will think about for employment certified candidates with a prison historical past in a fashion per the necessities of relevant legal guidelines concerning prison background inquiries, together with, to the extent relevant, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; New York City’s Fair Chance Act; Philadelphia’s Fair Criminal Records Screening Act; and different relevant federal, state, and native legal guidelines and laws concerning prison background inquiries.

If you might have visited our web site looking for info on employment alternatives or to use for a place, and also you require an lodging, please contact Capital One Recruiting at 1-800-304-9102 or by way of e-mail at [email protected]. All info you present can be stored confidential and can be used solely to the extent required to offer wanted affordable lodging.

For technical assist or questions on Capital One’s recruiting course of, please ship an e-mail to [email protected]

Capital One doesn’t present, endorse nor assure and isn’t answerable for third-party merchandise, providers, academic instruments or different info obtainable by means of this web site.

Capital One Financial is made up of a number of totally different entities. Please word that any place posted in Canada is for Capital One Canada, any place posted within the United Kingdom is for Capital One Europe and any place posted within the Philippines is for Capital One Philippines Service Corp. (COPSSC).