Gold, Liquor, Devices; Memes Clarify Guidelines

‘If I wear a gold chain and come to India, will customs duty apply?’

‘Can I convey alcohol bottles when coming from overseas?’

‘Laptops are cheaper in America, so will I have to pay tax when bringing to India?’

These are some questions that Indians and vacationers coming from overseas usually have of their minds. New baggage guidelines for international vacationers in India have come into impact from February 2, 2026.

Many individuals are not effectively privy to these guidelines. To unfold consciousness about customs obligation amongst folks, the Customs Department has now adopted a novel strategy and created memes to make folks perceive the brand new customized guidelines.

Changes to customized duties made within the price range by Central Government

The central authorities has made modifications to customs duties within the price range. These modifications have been introduced within the type of memes by the Indirect Taxes and Customs Department with the purpose of simplifying the method and making certain a nice journey. These memes convey data by means of dialogues between customs officers, their buddies, and father-son conversations.

The Delhi-based Central Board of Indirect Tax and Customs has commissioned an company to create seven movies on varied subjects. These cowl topics like international and Indian forex, jewellery, laptops, home items, and many others. These meme movies have been shared on social media platforms like Instagram and X (Twitter), in addition to despatched to customs workplaces throughout the nation.

According to new guidelines, any lady can convey 40 grams and any Indian man can convey 20 grams of jewellery to India if they’ve been dwelling overseas for a couple of yr. If you might be carrying jewellery for each day use, there isn’t any must declare it and no customs obligation is relevant on it. In case of alcohol too, exemption is out there as much as prescribed limits.

Information boards put in at 5 areas

Speaking of Gujarat, the Customs Department has intensified consciousness efforts at Ahmedabad and Surat airports. At Ahmedabad airport, data boards have been put in at 5 necessary areas, which embody particulars concerning the ‘Atithi-2’ utility and knowledge for worldwide passengers.

Of these 5 areas, 2 are in departures and three are in arrivals. The boards have been positioned outdoors departure gate no. 2 and in entrance of the immigration counter. In arrivals, boards have been put in in entrance of the arrival corridor close to inexperienced and purple channels, after immigration, earlier than hand baggage screening, and close to the aerobridge exit.

While there are already boards offering steering about customs guidelines inside and out of doors the airport, now the customs division is contemplating placing up massive hoardings on the highway main from Ahmedabad Airport Circle to the airport. These will present details about customs rules in an fascinating means by means of memes.

Feedback machines put in for passengers

After completion of customs procedures, ‘suggestions machines’ have been put in to know passengers’ experiences. These machines have been put in at Ahmedabad and Surat airports on March 9 for administrative transparency and course of enchancment.

It has 4 choices: Excellent, Good, Satisfactory and Unsatisfactory. From March 9 to March 12, 30 vacationers supplied suggestions, out of which 28 vacationers rated customs operations as wonderful and two vacationers expressed satisfaction.