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Getty ImagesFans world wide have been mourning Black Sabbath lead singer Ozzy Osbourne as a musical legend – however for a lot of, the 76-year-old’s passing additionally marked the lack of an early 2000s actuality tv icon.
Decades after his rise to heavy metallic fame, the self-styled Prince of Darkness, his spouse Sharon and their two then-teenage youngsters Kelly and Jack starred in MTV’s The Osbournes, pioneering what the present’s producers describe as a “reality sitcom”.
Before the Kardashians and the Real Housewives, there was Ozzy – battling with the TV distant in his Beverly Hills mansion.
Somehow, the mix of ultra-mundane life and spectacular fame labored – the present went on to win an Emmy and run for 4 seasons, from 2002 to 2005.
“The Osbournes kicked off a wave of celebrity-driven reality TV,” Andy Dehnart, president of the Television Critics Association and editor of the Reality Blurred web site, advised the BBC.
According to The Osbournes govt producer Greg Johnston, the creators did not know precisely what they have been aiming for once they started filming.
When The Osbournes premiered, most actuality TV was primarily based on competitors codecs populated with casts of on a regular basis folks, corresponding to Survivor, the Bachelor and the Real World.
And although a programme centred on celebrities might have centered on the excesses of a rock-star’s life, The Osbournes as a substitute adopted a household as they loaded the dishwasher or exercised within the residence health club.
“It was going to be a bit of an experiment,” Mr Johnston advised the BBC.
Getty ImagesMany of the producers who labored on The Osbournes had come from the sitcom world, and transferred that have to portraying this real-life household.
“When you watch the intro credit sequence, it feels very like The Partridge Family or Father Knows Best,” stated Dr Brandy Monk-Payton, an assistant communication and media professor and tv researcher at Fordham University.
Ozzy performed the a part of the “loveable buffoon”, Dr Monk-Payton stated, with The Osbournes section producer Henriette Mantel describing the middle-age rocker as “Ward Cleaver from Leave It To Beaver on acid”.
The roughly 20-minute episodes captured foolish antics, just like the time Sharon threw a baked ham over the fence to retaliate towards a loud neighbour; their rock-and-roll life-style, like Ozzy rehearsing for a world tour; in addition to slapstick household frustrations, like Ozzy’s repeated struggles with tripping over the canine bowl.
“It was a normal family, but it was wild and it was just crazy,” Ms Mantel advised the BBC. And what got here by means of on display screen is that “they truly loved each other”.
In that sitcom set-up, Kelly and Jack fulfilled the roles of a squabbling brother and sister, govt producer Jeff Stilson advised the BBC, whereas Sharon was “the mom trying to hold it all together”.
In some ways a typical dad, Ms Mantel recalled that “Ozzy just wanted to… lay on the sofa and watch the History Channel”.
That pressure between the acquainted and the unfamiliar is precisely what attracts in actuality TV viewers, in keeping with Dr Danielle Lindemann, a professor of sociology at Lehigh University and the creator of True Story: What Reality TV Says About Us.
“We want to see the outrageous, the zany, but at the same time, we don’t want it to be so removed from our lives that we can’t relate at all,” she stated.
According to MTV, The Osbournes was its highest-rated present when it aired. The second season’s premier in late 2002 drew 6.6 million viewers – up 84% from the primary season, Billboard reported on the time, citing the community.
The success of this new format paved the way in which for reveals like Newlyweds: Nick and Jessica, which premiered in 2003, Keeping Up With the Kardashians in 2007 and Bravo’s many Real Housewives properties.
Getty ImagesThe actual in actuality
In at this time’s TV panorama, “reality” is commonly offered with a wink.
But on the set of The Osbournes, the concept of capturing common life was so new, it did not but happen to producers how far they might push the narrative. Producers say the tales they captured have been actual, no less than at first, and normally primarily based on about three weeks of footage per episode. These days, actuality TV normally takes simply 4 days to shoot a single episode.
According to Mr Johnston and Mr Stilson, filming went on consistently every day till the household went to sleep. “They forgot the cameras were there,” Mr Stilson stated.
TV critic Mr Dehnart cautioned: “There’s still obviously layers of production and construction there that we’re not seeing.”
That hands-off method modified, as extra viewers tuned in. For instance, Kelly and Jack later revealed that one plot line involving a canine therapist was arrange for the present.
According to editor and producer Charles Kramer, engaged on The Osbournes meant creating a brand new actuality TV style in actual time.
Tropes such because the modifying of uncooked footage to create a story and the usage of the “Frankenquote” – modifying a personality’s traces from one scene into one other – have been all honed on The Osbournes, he advised the BBC.
“Now everybody uses those terms,” he stated.
Mr Kramer took what he realized on The Osbournes to go on to work on one other celebrity-driven programme, The Girls Next Door, although different creators corresponding to Mr Stilson stated they not wished to be part of what the reality-TV universe was changing into.
As Dr Lindemann factors out, it may well really feel regular for followers to entry celebrities’ private worlds at this time, usually by means of social media.
But within the early 2000s, the interior machinations of superstar life portrayed in The Osbournes, corresponding to appearances on the Tonight Show and Sharon’s administration of the business-side of Ozzy’s music, have been far more mysterious to the typical particular person.
Getty Images“Being able to see someone who’s a superstar… in this somewhat relatable context was new and refreshing, because it’s not like people were following Ozzy on Twitter,” Dr Lindemann stated.
That sort of real-life entry took its toll, as Ozzy advised Metal Hammer in 2022 that he felt like a “laboratory rat” after spending three years with cameras following him round, although he stated he was “not ashamed” of the programme.
“It got to the point where I was falling apart emotionally,” he advised the journal, “because you can’t… relax”.
Spending their teenage years within the highlight additionally wasn’t with out issue for Jack and Kelly, who wrote about her struggles with drug use in books launched in 2009 and 2017.
“I don’t think either one of us was really prepared for” the celebrity, Kelly advised ABC’s Good Morning America in 2017.
“That’s a difficult situation to put teenagers in. But they handled it as well as anybody could,” Mr Stilson stated.
Getty ImagesAfter 52 episodes throughout 4 seasons, The Osbournes lastly resulted in 2005. But Mr Stilson wonders if they need to have ended manufacturing after the primary season. It turned a “darker show” after that, he stated, as Sharon was recognized with most cancers and Ozzy “fell off the wagon” with medication and alcohol.
For Mr Kramer, a part of the attraction for audiences was Ozzy’s “regular folk” working-class background – and for Americans, a fascination with Ozzy’s “heavy” Birmingham accent.
Ozzy appeared to embrace that hard-scrabble British persona who appeared on US screens.
“You know, when they show it in England, there are no bleeps (over the swears). It isn’t as much fun,” he advised Rolling Stone in 2002.
Mr Stilson does not consider that tough edge is what made the present profitable.
“The success of the show was the sweetness of the family and the ridiculous dynamic,” he stated.
“It was about a functional family – that cursed a lot.”
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