$407B by 2028? The numbers behind U.S. company journey’s new trajectory

Business journey is getting into a brand new period of reinvention, the place financial uncertainty, altering traveler expectations and speedy synthetic intelligence (AI) adoption are reshaping how corporations transfer their individuals. Phocuswright’s U.S. Corporate Travel Landscape 2025: Market Size, Policy and the Impact of AI captures the forces that can outline success for journey leaders within the years forward.

Market restoration with uneven momentum 

The U.S. journey market is predicted to develop 2% in 2025 to $506.8 billion, however managed company journey tells a extra advanced story. After a 3% achieve in 2024, company journey gross bookings are projected to dip 1% in 2025, earlier than returning to three%-4% annual development by 2026, finally surpassing $407 billion by 2028.

The demand image is uneven: small- and medium-size companies (SMBs), group bookings and conferences are sturdy, whereas massive company bookings have stalled, reshaping provider methods and negotiating dynamics. 

AI strikes from experiment to important 

AI is not an rising development—it’s turning into core to enterprise journey operations. More than half of enterprise vacationers now use AI to buy and e book journeys, as generative and agentic instruments simplify planning, rebooking and expense administration.

For journey managers and suppliers, this implies larger effectivity and personalization—but additionally strain to adapt insurance policies, seize knowledge and preserve management of prices.

Policy, autonomy and the bleisure impact 

As the traces between enterprise and leisure blur, corporations are balancing coverage compliance with traveler autonomy. High compliance charges masks the truth that worth, comfort and loyalty perks typically encourage off-policy bookings, risking knowledge gaps and diminished negotiating energy.

Meanwhile, vacationers proceed to prioritize well-being and adaptability, from wholesome meals and health entry to managing jet lag and work-life steadiness. 

Why it issues for journey leaders 

The managed company journey market sits at a strategic inflection level. 

• Suppliers should navigate an surroundings the place development relies upon much less on massive company contracts and extra on SMBs, conferences and hybrid journey. 
• Travel managers have to rethink coverage enforcement and know-how funding to harness AI with out dropping oversight.
• Investors and innovators ought to view AI-driven instruments and altering traveler conduct as indicators for the place to construct and wager subsequent.

  Phocuswright’s U.S. Corporate Travel Landscape 2025: Market Size, Policy and the Impact of AI

  This report is a part of a complete market sizing train and client analysis research sponsored by UATP and BWH Hotels.