Singapore Sports Hub renamed The Kallang, alerts push to convey extra various and accessible experiences throughout sport, leisure, way of life and neighborhood

SINGAPORE – Media OutReach Newswire – 28 November 2025 – Kallang Alive Sport Management, the corporate that manages the Singapore Sports Hub, at this time introduced it has formally modified its company identify to The Kallang Group and Singapore Sports Hub will start working beneath a brand new identify, The Kallang.
The Kallang_Key Visual
The Kallang is a vibrant precinct that encompasses all present infrastructure and belongings that was beforehand often known as the Singapore Sports Hub. It isn’t just a venue for occasions, but in addition a vacation spot the place memorable moments are made. The Kallang Group is the company entity that may proceed to supervise the administration, programming and supply of world-class experiences at The Kallang, driving the following chapter of development for the precinct.
Keith Magnus, Chairman, The Kallang Group, and Quek Swee Kuan, Chief Executive Officer, The Kallang Group, unveiled the brand new model identify at a launch occasion held on the Bank of Singapore (BOS) Lounge on the National Stadium. Joining them to have a good time the event had been The Kallang Group employees and greater than 300 stakeholders and companions representing The Kallang’s 4 pillars – sport, leisure, way of life and neighborhood.
Growth since 2022 takeover
Since the 2022 authorities takeover, The Kallang has gone from power to power, delivering extra sport, leisure and way of life occasion days, and considerably elevated occasion attendance. The vitality continued into 2025, with The Kallang internet hosting world-class sporting occasions such because the World Aquatics Championships and the World Para Swimming Championships. Alongside performances by world icons like Lady Gaga, who selected Singapore as her solely cease in Asia, this yr’s strong occasion calendar has additional solidified The Kallang’s place as the joy epicentre of Singapore.
The Kallang has additionally hosted quite a few neighborhood occasions such because the National School Games, Majulah Fiesta, GetActive!, and ONE Countdown, creating significant alternatives for individuals of all ages to come back collectively and strengthen their reference to this iconic precinct.
Keith Magnus, Chairman, The Kallang Group, shared, “The launch of The Kallang marks an exciting new chapter for us. Over the past three years, this precinct has transformed into a dynamic hub for world-class sport, entertainment and community life, hosting over 4,000 event days and welcoming more than nine million visitors. The Kallang Group’s legacy of creating tangible impact extends beyond the numbers. What inspires us is the spirit this place now carries. Our ambition is for The Kallang to become the excitement epicentre of Singapore – a place where global acts, local heroes and everyday Singaporeans unite to share unforgettable experiences that strengthen our national fabric.
“The Kallang is not just a world-class venue. It is a feeling, a connection, a shared memory. This brand launch reflects our commitment to build a precinct that belongs to all Singaporeans – and to ensure The Kallang becomes one of the most exciting and loved destinations in the region for generations to come.”
Why “The Kallang”
In Singapore, “Kallang” represents greater than a reputation or location. It is a strong but emotional image of nationwide delight. Rooted in Singapore’s collective consciousness, “Kallang” has at all times represented an area the place individuals unite by way of competitions, celebrations and shared experiences just like the National Day Parade.
“Kallang” has been residence to each the earlier and present National Stadium, internet hosting numerous memorable moments that united the nation. It is the place the legendary “Kallang Roar” and “Kallang Wave” emerged as followers rallied behind Team Singapore, remodeling particular person voices into a strong refrain of nationwide delight.
This wealthy sporting legacy varieties the muse upon which The Kallang now builds. The transition from Singapore Sports Hub to The Kallang represents our evolution – the place we broaden our identification whereas honouring our sporting heritage. It embraces our collective recollections whereas strengthening our perception that sport, leisure, way of life and neighborhood kind the pillars of a dynamic ecosystem.
Commitment to delivering world-class experiences
The Kallang will proceed to serve its objective as a vibrant, multi-use vacation spot that brings individuals collectively by way of world-class sport, leisure, way of life and neighborhood experiences, contributing to the broader imaginative and prescient of bringing the broader Kallang Alive precinct to life.
The Kallang’s new tagline, “Feel Alive”, captures its creative spirit of making thrilling experiences for all throughout sport, leisure, way of life and neighborhood.
This tagline is anchored on the 4 model values of:

1. Connection: The Kallang will proceed to construct significant networks locally, aided by the way it designs house, creates occasions and fosters a way of belonging between individuals and vacation spot.
2. Vibrancy: The Kallang is a spot constructed for individuals, concepts and recollections. The vitality is woven into the material of the vacation spot: the place individuals practice, play, carry out and collect.
3. Excellence: The Kallang plans each second with care and operates with precision to make sure a stellar expertise for all.
4. Leadership: The Kallang continues to herald firsts and construct its momentum with world-class companions as the joy epicentre of Singapore.

Yip Pin Xiu, Singapore’s most adorned Paralympian stated “For Team Singapore athletes, The Kallang has always been a training ground and stage for world-class excellence. This refreshed identity will continue to inspire the nation and provide a home for iconic sporting moments like the World Aquatics Championships and World Para Swimming Championships.”
“The best venues don’t simply stage events — they create powerful connections between athletes and their fans,” stated Charles Hsiung, President of APG and Women’s Tennis Association Tournament Board Representative for the APAC area. “The Kallang’s strength lies in its efficiency, multifunctional capability, and clear delivery of the organisation’s values and mission. It is a dynamic platform for Singapore to elevate the live event experience, inspire athletes to perform their best, deliver memorable moments that resonate deeply with fans across the world, and strengthen the region’s role in the global sport landscape.”
Ensuring various programmes for everybody and bringing areas and experiences to life
The Kallang Group is dedicated to partaking completely different communities by way of our various programmes, and bringing areas and experiences within the precinct to life.
Countdown 2026 at The Kallang, an annual signature countdown occasion and The Kallang Group’s first occasion beneath the brand new company identify, brings communities collectively to usher within the new yr as one. This yr’s occasion will function an exciting programme, together with the Countdown 2026 Concert headlined by Okay-pop group Super Junior and family-friendly neighborhood actions throughout The Kallang. The neighborhood can even look ahead to the longest countdown fireworks in Singapore for this yr – 35 minutes throughout 4 chapters – because the sky above the Kallang Basin lights up in vibrant colors.
To additional curate a really distinctive expertise for our patrons, The Kallang Group introduced the introduction of The Kallang Pass, which is able to grant one fortunate winner a pair of tickets to attend a wide range of occasions held on the National Stadium and Singapore Indoor Stadium in 2026. To stand an opportunity to win The Kallang Pass, patrons should attend Countdown 2026 at The Kallang on 31 December. All Singapore Residents aged 18 and above are eligible to take part. Register your curiosity here.
Infrastructure Enhancements
To form a brand new period of vibrancy throughout sport, leisure, way of life and neighborhood, The Kallang Group has lined up a collection of infrastructure enhancements that may elevate the experiences of everybody who steps into The Kallang.
Visitors can look ahead to new alfresco meals and beverage ideas, a brand new sheltered padel ecosystem, refreshed family-friendly areas and extra.
An thrilling tenant lineup will refresh the world right into a community-centric and community-activated plaza that embodies the energetic spirit of The Kallang.
The motion will add vibrancy to the waterfront, lined with new and experiential alfresco eating ideas. This inviting and dynamic esplanade will turn into the brand new go-to hangout alongside the Kallang Basin, serving up new gastronomical experiences from day to nighttime.
The family-favourite Splash-N-Surf will evolve into an enhanced playscape for kids of all ages, incorporating water play with energetic zones that interact the senses. The house will even introduce a sheltered padel ecosystem with competition-ready courts, combining aggressive sports activities, energetic way of life and play multi function venue. The iconic Climb and Bouldering Walls within the mall will even be enhanced to convey new experiences to climbers of all ranges.
The enhancement works will begin in phases from Q2 2026, with the revitalised mall slated for completion in 2028. The mall will stay operational all through the works.
Amplifying constructive social affect on the neighborhood
The Kallang Group is dedicated to giving again and be a pressure for good in our neighborhood. We work intently with companions, faculties and charity organisations to make sports activities, leisure and leisure actions extra accessible to underserved teams. We present alternatives for teenagers, households, seniors and numerous neighborhood teams to take part in inclusive programmes, in addition to help volunteerism in social causes and create shared experiences that strengthen our neighborhood. These efforts replicate our perception that The Kallang ought to function an inclusive house the place Singaporeans from all walks of life can join and thrive collectively.
Mr. Magnus added, “As we enter this next phase of growth, we are elevating both the curation and the hardware of the precinct with major upgrades, new national facilities and an even bolder calendar of marquee events. At the same time, we remain grounded in purpose. Since 2023, The Kallang Group has partnered more than 100 charities to create thousands of opportunities for their beneficiaries to enjoy world-class live experiences. We are now exploring a philanthropic fund to give donors and well-wishers a direct role in uplifting the communities we serve. Together, these efforts express who we are today and the kind of impact we aim to make for the future.”
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The Kallang

The Kallang (previously the Singapore Sports Hub) is Asia’s iconic vacation spot for sporting, leisure, way of life and neighborhood experiences. Managed by The Kallang Group (previously Kallang Alive Sport Management), The Kallang is a vibrant ecosystem within the coronary heart of Singapore that’s constructing on its wealthy legacy as a nationwide stage and cultural landmark by internet hosting and organising world-class sporting occasions, reside leisure and inclusive neighborhood actions for all. The Kallang stands as the joy epicentre of Singapore for patrons from all corners of the world, and the place they really feel alive.
Home to distinctive, best-in-class sports activities and leisure services throughout the metropolis, The Kallang performs an integral function in accelerating the event of Singapore’s sports activities and tourism business. The Kallang contains the next services:

• A 55,000-capacity National Stadium with a retractable roof and movable tiered seating
• A 12,000-capacity Singapore Indoor Stadium with pillarless inside
• A 6,000-capacity OCBC Aquatic Centre that meets World Aquatics requirements
• A 3,000-capacity OCBC Arena which is scalable and versatile in format
• Kallang Tennis Hub, Singapore’s first worldwide tournament-ready indoor tennis facility
• Kallang Football Hub housing Singapore’s National Training Centre for soccer
• Water Sports Centre that includes kayaking and canoeing
• 41,000 sqm Kallang Wave Mall, together with indoor climbing wall and Splash-N-Surf facility (Kids Waterpark, Stingray and Lazy River)
• Promenade that encircles the National Stadium
• Singapore Youth Olympic Museum & Singapore Sports Museum
• Shimano Cycling World
• Daily neighborhood services and actions, together with seaside volleyball, exhausting courts (futsal, basketball and netball), garden bowls, big chess, skate park and working & biking paths.

For extra info, please go to The Kallang’s web site here.