Women who make life-style content material typically entice a selected form of criticism: your life is simply too charmed, you don’t have any adversity, all the things seems to be simple. Lucie Fink, who constructed a platform as a video…

Women who make life-style content material typically entice a selected form of criticism: your life is simply too charmed, you don’t have any adversity, all the things seems to be simple.

Lucie Fink, who constructed a platform as a video host at Refinery29 within the second half of the 2010s, has typically acquired this suggestions through the years. Her identify routinely pops up on varied snark subreddits.

For at present’s Creator Spotlight I spoke to her about coping with on-line vitriol — together with calling up one in every of her trolls to talk head to head, and alluring one other crucial viewer onto her podcast.

We additionally spoke about …

 💼 How Lucie has constructed her enterprise since leaving R29 to go unbiased shortly earlier than COVID

🧪 Experimental movies that ballooned her viewers and paid out hundreds in YouTube AdSense income however did not meaningfully contribute to her viewers

👩🏫 Iterating on instructional merchandise, from a course to 1:1 teaching to a bunch cohort

Good dialog with somebody whose profession maps nicely with the expansion of digital video and the creator economic system — a media startup giving a platform to millennial expertise, who leaves to chase greater development potential on their very own.

Watch the total episode on YouTube:
And learn Natalia’s writeup right here:

…extra