Unmasking the Winter Wonderland: The Ski Trip Scam You Need to Avoid!


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You’ve attentively arranged each element of your winter getaway ― identified the ideal destination, designed an Instagram-ready schedule, and chosen lodgings that guarantee a memorable experience. Then, a scam shatters it all.

Travel frauds pose a predatory issue, and con artists have devised innovative strategies. This is particularly relevant during winter holidays, when individuals are reserving seasonal adventures and festive journeys, making them easy targets.

Indeed, there is a major scam that ensnares individuals yearly ― and if you’re planning a winter ski getaway, you ought to remain vigilant. Here’s what you need to understand:

Fraudsters frequently promote counterfeit ski passes, gear, and more during this period.

If you belong to the millions of individuals taking ski trips annually, it can be alluring to search for less expensive tickets for lifts and rental gear, given that prices are typically elevated during peak season. Nonetheless, travelers must be cautious when arranging ski activities, as fraudsters are increasingly targeting unsuspecting travelers with enticing yet deceitful offers.

After discovering a seemingly affordable rental agency in Switzerland via Google, Monica Patel recounted to HuffPost her devastation upon realizing her rented equipment never arrived, resulting in a loss of her initial payment and requiring her to buy pricey last-minute gear. Her experience serves as a warning for winter holidaymakers.

“My partner and I reserved rental gear for our first skiing adventure online and were thrilled since it was cheaper than what our friends had paid before,” she stated. “When we attempted to reach the company in the morning to collect it, we couldn’t get through and lost our money. Now, I prefer to spend more for the assurance that I will receive what I’ve paid for.”

“Instead of trusting a random seller on Craigslist or eBay, you should always make reservations through reputable sources, such as the resort’s official site and recognized accommodation providers,” advised Dean Van Es, founder and CEO of Fast Cover Travel Insurance.

As per Cameron Temple, owner of the Luxury Chalet Company, a luxury chalet rental service across the European Alps, con artists employ Google ads to divert consumers from Airbnb and other platforms, directing them to interact with them directly. Upon reaching their website, there will often be warning signs like incorrect property names, unusually low rates, and unofficial addresses or phone numbers. If you do not scrutinize closely, you might mistakenly believe these are legitimate offers.

The same applies to vehicle rentals at alpine locations. A frequent scam, according to Van Es, occurs when rental agencies charge for damages to their vehicles and provide fraudulent images as “proof” of an accident. To steer clear of being exploited by this, you should always capture photographs and videos of your rental vehicle from every angle upon pickup and before returning it. This way, you will have documentation to refute any fraudulent damage allegations.

If a vacation rental seems too good to be true, investigate it further.

Adam and Kev via Getty Images

If a vacation rental appears too perfect, pursue further investigation.

There are additional general scams you should also recognize.

Ski-related scams share certain characteristics with other travel frauds. No matter the time of year you’re visiting, there are several key warning signs you should stay alert for. Below are some of the most prevalent, along with tips on how to identify them:

Fraudulent rental listings.

As with all matters, if a travel offer seems too advantageous, it likely is. One of the most frequent scams consists of fake rentals. To prevent falling victim to booking properties that do not exist or are depicted inaccurately, Lynette Owens, the vice president of global consumer education and marketing at the security firm Trend Micro, advised thoroughly inspecting the lister’s profile and other particulars.

“Examine feedback from several users, scrutinize the host’s profile, and be cautious of rates that appear too favorable,” she commented. “Scammers frequently fabricate fraudulent profiles or replicate legitimate listings with slightly modified URLs or contact information.”

Counterfeit travel agencies.

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When publicist Dara Avenius made a spontaneous trip decision, she arranged it through what she believed was a travel agency. Unbeknownst to her, she was actually engaging with a digital predator. The initial indication? A ludicrous assertion that she wasn’t allowed to carry any baggage on her flight.

Avenius’ instincts took charge. A quick call to her bank to contest the charge uncovered the harsh reality: She had become a victim of a sophisticated travel fraud.

“Counterfeit travel agencies are an escalating menace in 2024, exploiting travelers in search of budget-friendly getaways by developing persuasive websites with irresistible offers,” stated Cody Candee, CEO and founder of the travel and luggage company Bounce. Swindlers provide phony tickets or simply vanish upon receiving payment, leaving travelers abandoned and financially exposed.

Phishing frauds.

As per Candee, travel-related phishing frauds are another danger to monitor.

Con artists send emails mimicking travel companies by presenting appealing offers on accommodations and activities, or requesting booking confirmations, to deceive travelers into clicking links to provide sensitive data such as banking information.

There are several methods to safeguard yourself.

Owens advised always utilizing secure payment options instead of wiring money directly or executing bank transfers. Any solicitation to shift transactions “off-platform” for a discount — like when you’re securing a vacation rental through Airbnb, for instance — raises “possible fraud” alarms.

“Keeping payments on reputable platforms provides an additional layer of security,” she remarked.

One way to sift through phishing frauds is by using applications like Scamnetic that leverage artificial intelligence to identify scam attempts via email, phone, social media, and text messaging.

You can also perform a bit of investigation yourself. “Travelers should meticulously check the sender’s email address, hover over links to validate their authenticity, and never divulge personal information without verifying the email’s legitimacy first,” Candee suggested.

If you’re ever in doubt, conduct some research before committing and making payments. Trust your intuition. And if anything goes awry, inform your bank immediately.


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