The Price of Prestige: Why AAA Game Graphics Are Breaking the Bank


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In an interview with The New York Times, multiple game creators and industry experts expressed concerns about the inability of gaming’s AAA studios to cope with the pressures of developing advanced graphics—especially given the significant layoffs experienced over the past two years and the poor performance of several high-quality AAA titles in the marketplace. Even live service games, known for their potential profit when successful, are recognized as part of a saturated market, posing substantial risks for investors, particularly since consumers often have a strong aversion to overly exploitative live service business practices.

As noted by former Square Enix executive Jacob Navok in his conversation with The New York Times, “It’s evident that high-quality visuals resonate primarily with a vocal demographic of gamers in their 40s and 50s. But what does my 7-year-old son enjoy? Minecraft. Roblox. Fortnite.”


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