GENESIS COLLECTION OF CURATED LIFESTYLE GOODS ARRIVES IN U.S.

• Genesis launches the Genesis Collection providing life-style items and equipment embodying the model’s design, innovation, and Distinctly Korean hospitality.   

FOUNTAIN VALLEY, Calif., Aug. 12, 2025 – Genesis in the present day introduced the launch of the Genesis Collection, a curated number of life-style items with a nod to the model’s “son-nim”, or honored visitor, ethos. With an emphasis on considerate design and elevated supplies, the Genesis Collection goals to boost its clients’ on a regular basis lives and possession expertise.

“The Genesis Collection is an extension of our brand’s commitment to delivering exceptional experiences and products that go beyond automotive,” stated Kiri Kiely-Rodriguez, director, buyer expertise and coaching at Genesis Motor America. “From the materials to the designs, the Genesis Collection embodies our Korean heritage and allows customers to engage with the brand in a new and exciting way.”

The Genesis Collection is an unique accent line that includes an array of life-style merchandise, together with attire, thoughtfully designed with homeowners in thoughts.

The assortment takes inspiration from the designs and supplies showcased within the model’s present product and idea car line. The assortment’s Magma merchandise is an ode to the Magma high-performance line in coloration and magnificence, whereas its golf product choices of iron and putter covers are made with the identical semi-aniline leather-based because the model’s flagship G90 sedan.

Further reinforcing Genesis’ dedication to personalised and distinctive experiences, the Genesis Collection will likely be a core characteristic of the model’s rising standalone retail facility community, whereas mirroring necessary initiatives such because the upcoming Genesis Magma Racing program.

The Genesis Collection is now out there at choose retailers in California and New York with expanded U.S. availability deliberate within the coming months. Availability in Canada will likely be introduced at a later date. Customers can uncover the Genesis Collection by visiting thegenesiscollection.com and by contacting their native Genesis retailer.

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Genesis Motor North America
Genesis is a brand new international automotive model that delivers the very best requirements of design, security, refined efficiency, and innovation whereas trying in direction of a extra sustainable future. Drawing from its cultural heritage and distinctly Korean hospitality, Genesis crafts experiences targeted on clients as “son-nim”, or honored friends.

Genesis Motor North America provides a rising vary of award-winning SUV, sedan, and electrical fashions by its community of greater than 200 unbiased U.S. retailers, along with its greater than 30 Canadian company distributors. Genesis now counts greater than 90 standalone retail services throughout the North American area, with dozens extra in growth. Consumers can uncover the model by its many retail factors, at Genesis House, the model’s flagship house in New York City, or on-line at www.genesis.com.