TheArea of interest Young Entrepreneur: Rise and enlargement of Samuel Ndifreke in images

Samuel Ndifreke, a National Diploma holder in Mass Communication from Yaba College of Technology, Lagos as soon as had a paid job in an Oil and gasoline firm, the place he labored as a supervisor. When he couldn’t cope along with his routine schedule, he resigned to discover new issues.

By Eberechi Obinagwam

Samuel Ndifreke, a National Diploma holder in Mass Communication from Yaba College of Technology, Lagos as soon as had a paid job in an Oil and gasoline firm, the place he labored as a supervisor. When he couldn’t cope along with his routine schedule, he resigned to discover new issues. That was in 2014.

He advised TheArea of interest in an interview. “I was tired of doing one particular job every day and I felt I needed to explore something new.” Samuel resigned and focused on cleansing service enterprise he had been operating alongside along with his earlier paid job. In August 2015, he took benefit of a free on-line coaching on tech. On his first day of the coaching, the organisers known as for candidates that might wish to change their course from what they initially selected. Samuel was completely happy as a result of he had hurriedly crammed in Graphic Design as an alternative of Photography, his ardour. So, he switched to images.

He mentioned: “I loved taking pictures while growing up and that was an opportunity for me to go into it. When I applied for the free training online, I didn’t even check well. I just filled in anything just to apply. So, when they gave us that opportunity, I quickly jumped at it,” he mentioned.

Journey into Photography

Once on the precise path, Samuel hooked up himself as an apprentice to a girl skilled photographer he met in the middle of his coaching to study extra. This was after three months of coaching. He mentioned: “When I attached myself as an apprentice, I told the lady not to pay me that I just wanted to stay here and perfect my skill. In fact, there was one day she sent me to cover an event without being around to supervise me after I finished the job, she gave me N500 and I was so happy because it showed that I have really mastered it.”

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After his apprenticeship for 3 months, he arrange his personal, ‘Fct Photography’ in 2016. He began by rendering free providers to individuals round, particularly in his place of worship to enhance his talent. Today, Samuel, is knowledgeable photographer who has supplied his providers to large corporations, multi-nationals, and so on. His works communicate volumes.

Capital

Samuel doesn’t imagine capital can pose a problem to beginning up a enterprise. He defined: “Initially, when I started, I did not have a personal camera but I had a passion which was a driving force for me. Because I didn’t have a personal camera, anytime I got a job, I would go and rent a camera. Once the client and I agreed on a price, I would take part payments  so that I could use the money to rent a camera,” he mentioned.

Getting a Camera

Due to his dedication, Samuel’s pastor was the primary particular person to purchase him a digicam. According to him, his pastor did that as a result of he noticed his ardour and dedication. “So, when my pastor saw that I wasn’t doing jobs every Sunday, he asked why and I told him that it was because I didn’t have a personal camera. I explained to him that I only rented if I had a job to cover. That was how my pastor bought me a new camera which was my first personal camera before I started making money to buy more and other necessary things,” he mentioned.

Motivation

For Samuel, the motivation for him got here when instantly after he completed his three months free coaching, he obtained a job which he obtained paid N7000. He mentioned: “The Sunday we were supposed to go for Thanksgiving service after our three months free training, I got a job to assist a senior photographer in an event. After we finished the job, he paid me N7000. At that time, it was a whole lot. That motivated me so much and I was convinced that I was on the right track because for me to just finish my training and to get a job that I was paid N7,000 was a motivation.”

 Penetrating the market

Samuel mentioned it was difficult penetrating the market as a result of coming from a humble starting with nobody to attach him to alternatives, he needed to work further exhausting. “You have to prove yourself to people to recommend you. And that could only be achieved through hard work. It was the hard work I put in that paid me. I worked myself to the level I am today and I am still working hard to go higher. It didn’t take me too long to break into the market. After a while I started getting recommendations, referrals etc because of the quality of my job.”

Nasty Experience

Samuel recalled an expertise when after he completed a job, he couldn’t copy it to the reminiscence card. This was as a result of the reminiscence card was telling him to format it. “It was a terrible experience. I had to format the memory card because that was the only way to get out of it but luckily for me, I had snapped in my other camera but not a serious one so I had to manage it. I gave the client highlights of the event from the second camera though it was not too good, but I had to apologize and forfeit the remaining balance”, he mentioned. He mentioned the incident taught him to all the time go together with two or three completely different reminiscence playing cards in case of any points.

Breakthrough

Samuel narrated that his breakthroughs. “My breakthrough is not really focused on the monetary aspect. My belief is that if you are doing something because of money and you didn’t get money at the end of the day, you will be frustrated and may end whatever it is you are doing. But when it’s because of passion, you stay on. So, good feedback from customers, recommendations and referrals have been a major breakthrough for me,” he mentioned.

Challenges doing enterprise

Samuel laments the excessive tax price of small companies in Nigeria. According to him, it’s too excessive for SMEs. “It’s discouraging. I went to open an account for my business and I saw the huge amount of tax that I will be paying and I could not believe my eyes for a startup that’s struggling to land his feet. It’s discouraging,” he mentioned.

Japa

Samuel mentioned there are lots of alternatives in Nigeria for everybody to thrive however the issue is bad leadership. He additionally blamed insecurity which is another excuse why persons are leaving the nation. He mentioned:  “You can imagine being invited to cover a job outside my business area and I am asking for a flight because I can’t go by road because of the insecurity. The client may say it’s too much and looks for someone else. So, it’s affecting our jobs too.”

The Man, Samuel

Samuel Ndifreke is the model proprietor of Fct Photography, a model that’s principally for images and videography. He holds a National Diploma in Mass Communication from Yaba College of Technology, Lagos. He is a coach and employer of labour.