from gaming manufacturing to reside worlds, spark 2026 indicators a brand new chapter for ISE in barcelona

Spark 2026 at Integrated Systems Europe (ISE)

Spark 2026 arrives as Integrated Systems Europe’s latest platform devoted to the artistic industries, happening from 3–6 February 2026 at Fira de Barcelona Gran Via. Launched by Integrated Systems Events, Spark is conceived as a centered showcase the place expertise, creativity, and content material manufacturing intersect, bringing collectively sectors equivalent to gaming, broadcast, design, reside occasions, and media. Powered by Samsung, the showcase leads a robust roster together with Mo-Sys, 3Cat, and Lab of Tomorrow, whereas a high-profile speaker programme that includes figures from Netflix, music, and creator-led companies positions Spark as a forward-looking hub for the following era of storytellers and technologists.

Integrated Systems Events has unveiled the companions and curated content material programme for Spark | all photos courtesy of ISE

how spark 2026 responds to artistic manufacturing

Integrated Systems Europe, extensively often called ISE, is the world’s leading annual exhibition for the audiovisual and programs integration industries. Founded as a three way partnership by AVIXA and CEDIA, two world commerce associations with deep roots in skilled AV and built-in applied sciences, ISE was established to create a central assembly level for innovation, schooling, and business change. Since its beginnings, the present has grown into a worldwide benchmark, reflecting the fast evolution of how expertise shapes communication, areas, and experiences.

Held in Barcelona on the Fira de Barcelona Gran Via, ISE has discovered a house that mirrors its worldwide outlook and cultural breadth. The occasion now spans 4 days every February, combining an unlimited exhibition ground with conferences, summits, and keynotes. This setting offers the backdrop for Spark 2026, which emerges not as a standalone occasion however as an embedded expertise inside ISE, designed to reply to the growing overlap between audiovisual programs and inventive manufacturing.

ISE 2026 is happening 3–6 February at Fira de Barcelona Gran Via

from samsung to the lab of tomorrow

Spark 2026 is positioned as a response to a transparent business shift: artistic disciplines are not siloed. By uniting gaming, broadcast, immersive media, design, and reside experiences underneath one umbrella, Spark goals to replicate how content material is now conceived and delivered. Rather than focusing solely on instruments, it emphasises collaboration, workflows, and real-time demonstrations, providing guests an surroundings the place artistic intent and technical execution meet on equal phrases.

At the core of Spark’s identification is its partner-driven strategy. Samsung leads as headline sponsor, showcasing its IVC Series Virtual Production Indoor LED expertise, whereas strategic companions Mo-Sys, 3Cat, and Lab of Tomorrow contribute installations and reside experiences. Together with supporting companions from occasions, music, and esports, these collaborations illustrate how world manufacturers, broadcasters, and inventive studios are actively shaping the way forward for digital storytelling via shared platforms and applied sciences.

Spark addresses the business’s want for an occasion that unites the artistic sectors bringing collectively gaming, broadcast, design, reside occasions, and media inside one immersive expertise

The Spark present ground is outlined by immersive installations somewhat than static shows. From digital manufacturing phases that simplify broadcast-quality workflows to interactive storytelling environments rooted in regional tradition, the emphasis is on experiencing expertise in motion. Projects equivalent to 3Cat’s gesture-controlled audiovisual dice and Lab of Tomorrow’s Floating Sky exhibit how sound, picture, mild, and spatial design converge to create emotionally partaking, scalable experiences for audiences.

A central pillar of Spark 2026 is its content material programme, that includes every day keynotes and periods led by internationally recognised voices. Speakers from Netflix, the music business, artistic studios, and innovation labs tackle themes starting from world storytelling and creator-led enterprises to digital manufacturing and media ecosystems. This programme reinforces Spark’s function not solely as a showcase, but additionally as a discussion board for crucial reflection on the place artistic expertise is heading subsequent. Beyond particular person applied sciences or manufacturers, Spark highlights the significance of artistic ecosystems. Contributions from organisations such because the Catalonia AV Cluster underline how regional networks, coverage, expertise, and infrastructure mix to assist sustainable innovation. In this context, Spark capabilities as a connector, linking native initiatives with world audiences and positioning ISE as a catalyst for long-term business growth.

on the coronary heart of Spark’s programme is a collection of immersive installations and reside experiences

Spark’s content material programme will supply a every day lineup of unmissable keynotes, periods, and deep dives