Associate Manager, Travel Trade Marketing, Disney Cruise Line – 9 Months Contract at DISNEY

This is a 9 months maternity cowl position, and is an office-based position in our Singapore workplace.

Wherever you might be within the superb world of Disney, you might be contributing to the tales of our iconic manufacturers, recognised by audiences in every single place for leisure, data and inspiration. Innovation, creativeness and inclusion are on the core of Disney, defining the expertise that we ship in addition to offering the inspiration of our success. The scope of our enterprise, mixed with world development and collaboration end in an inclusive worker expertise characterised by steady studying, growth and achievement.

About Disney Cruise Line

Since launching in 1998, Disney Cruise Line has established itself as a frontrunner within the cruise trade, offering a setting the place households can reconnect, adults can recharge and youngsters can expertise all Disney has to supply. Today, the award-winning Disney Cruise Line continues to develop its blueprint for household cruising with a fleet of six ships — the Disney Magic, Disney Wonder, Disney Dream, Disney Fantasy, Disney Wish, and Disney Treasure — and 7 extra ships on the way in which, together with the expanded relationship with Oriental Land Company Ltd. to convey Disney cruise holidays to Japan, by 2031. The Disney Cruise Line fleet sails to locations in The Bahamas, the Caribbean, Europe, Alaska, Mexico, Canada, Hawaii, the South Pacific, and Australia and New Zealand. The Disney Adventure, setting sail in 2026, would be the first to dwelling port in Singapore.

About the Role

Are you a excessive caliber Travel Industry Marketing knowledgeable?  Do you have got expertise in a start-up journey surroundings?  Do you have got Travel Trade information within the Southeast Asia area? Have you developed and deployed commerce advertising and marketing methods to affect shopper and commerce engagement throughout Southeast Asia?  Are you extremely motivated with a ardour to be a part of a world-class groups?  And do you have got a comfortable spot for Disney?  If you’re nodding your head, then the Associate Manager Travel Industry Marketing place in Disney Cruise Line at The Walt Disney Company is likely to be best for you.

This position can be a essential place, partnering with the Manager, Travel Trade Marketing as we put together to create magic at sea in Southeast Asia. You can be an important a part of establishing the journey trade advertising and marketing engagement for the profitable introduction and sustainment of Disney Adventure. 

Travel Trade Marketing will play a outstanding position within the growth. The Associate Manager, Travel Trade Marketing will plan, develop, and launch journey commerce engagement, paving the way in which for a profitable entry into these thrilling markets.  This position gives the chance to collaborate with the Travel Trade, Wholesalers and OTA servicing commerce advertising and marketing supplies and driving commerce engagement essential to drive consciousness, understanding and pleasure of Disney Cruise Line.

This position can be a part of a workforce accountable to steer the Travel Trade advertising and marketing for all markets, making certain artistic supplies are created and modified to service the distinct wants of the commerce. The position will work hand in hand with management to make sure clear delineation and integration between shopper direct and commerce communication.  The position integrates with Senior Manager, Travel Trade Marketing and Senior Manager, Creative to make sure artistic property and supplies are developed particularly for these channels. Effective commerce campaigns will guarantee conversion of Disney Cruise line packages by way of these necessary channels.

You needs to be an lively, proactive, self-starter with expertise working inside a large-scale journey trade enterprise. Candidates should work effectively in groups and possess the power to work in a collaborative surroundings.

Responsibilities:

Performing the position with excellence consists of having sturdy strategic imaginative and prescient, confirmed relationship and influencing abilities, stability of artistic and enterprise acumen, studying agility and means to thrive in a dynamic, fast-paced surroundings to navigate a fancy launch on an accelerated timeline.

In this position, you may be a part of a workforce that drives advanced journey commerce advertising and marketing work, understanding the wants and lead occasions to affect efficient commerce campaigns throughout the gross sales distribution panorama of our key markets.

• Deploy strategic plans, creating and executing journey trade advertising and marketing methods that obtain Disney Cruise line objectives inside Southeast Asia, and Rest of Asia (e.g. India, Japan, Korea, Thailand).
• Partner hand in hand with the Sales groups to know the distinct wants of the commerce.
• Collaborate intently with Sales to conceptualise and ship key journey commerce occasions, overseeing activation ideation, design and construct, in addition to the creation and assessment of promoting collaterals throughout pre-event, onsite and post-event phases.
• Develop, plan and launch market related commerce advertising and marketing applications to drive consciousness, understanding and conversion.
• Ensure complete supply throughout conventional commerce channels in addition to on-line to develop assist plans for every suppliers distinct wants.
• Drive the creation and steady optimisation of commerce property throughout B2B and B2C channels to assist evolving advertising and marketing methods, campaigns and commerce engagement aims.Stay updated with trade tendencies and occasions making certain a eager perceive of promoting impression inside the commerce channels.
• Plan and oversee marketing campaign administration not restricted to digital, co-op, social, electronic mail and content material creation.
• Support commerce’s KOL and influencer collaborations by reviewing content material deliverables to make sure model consistency, accuracy and alignment with marketing campaign messaging.
• Ensure fiscal duty of marketing campaign administration in allocating budgets effectively, making certain sturdy return on funding.
• In collaboration with Sales Managers keep relationships inside the commerce and related stakeholders to boost commerce advertising and marketing efforts.
• Maintain and strengthen the Company’s model picture making certain consistency in messaging and applicable use of name IP.  Partnering intently with the Marketing & Creative workforce.
• Establish key KPI metrics throughout journey commerce advertising and marketing efficiency and guarantee ongoing measurement and studying.
• Demonstrates maturity and skill to handle quite a few stakeholders in addition to effectively work throughout time zones.

Requirements:

• Minimum 3 years of expertise in main journey commerce campaigns and communications.
• Previous work expertise in journey trade, advertising and marketing communications, distribution channel and gross sales technique
• Keen understanding of the area.
• Significant expertise in managing advanced tasks in a fast-paced surroundings reliant upon profitable collaboration and integration of key stakeholders.
• Exceptional information of all sides of promoting throughout paid, earned, and owned.
• Experience in undertaking administration and driving concepts into motion.
• Skilled at constructing efficient accomplice relationships and influencing friends, companions and leaders.
• Experience in integrating with gross sales distribution companions to make sure an combine Marketing & Sales strategy.
• Excellent written and verbal communication abilities, plus superior professionalism
• Advanced presentation abilities and confirmed observe file of influencing government audiences.
• Skilled at understanding efficiency metrics to evaluate & optimize applications.
• Travel Industry expertise required
• Ability to journey internationally.

Educational Qualification:

• Bachelor’s Degree or equal
• MBA or sturdy enterprise expertise and background is most well-liked

The Walt Disney Company is an Equal Opportunity Employer. We attempt to be a various workforce that’s consultant of our audiences, and the place all can thrive and belong. We are dedicated to constructing a workforce that features and respects a wide range of voices, identities, backgrounds, experiences and views.