Expedia Teams Up with IShowSpeed to Reimagine Gen Z Travel

SEATTLE–(BUSINESS WIRE)–Expedia® immediately introduced a multi‑part, international partnership with one of many world’s most influential creators, IShowSpeed, naming Expedia as his Official Travel Partner. Built for Gen Z and the following wave of vacationers, the partnership turns IShowSpeed’s all the time‑on viewers of greater than 150 million followers into a brand new form of international journey neighborhood, reflecting Expedia’s funding in creator‑led storytelling that conjures up actual‑time discovery and reserving.

The marketing campaign kicks off immediately with a 12-hour livestream occasion, simulcast on IShowSpeed’s YouTube and Twitch channels, as a part of IShowSpeed’s Caribbean tour. Starting at 7:40am EST and operating by means of roughly 7:40pm EST, followers will be capable of comply with iShowSpeed’s travels in actual time as he embarks on an epic one‑day journey throughout 4 Caribbean locations: Dominica, Guadeloupe, St. Kitts & Nevis, and St. Maarten. Powered by Expedia, the livestream follows IShowSpeed as he island‑hops throughout the Caribbean by air, land, and sea — delivered to life by means of daring yellow‑branded planes, boats, jet skis, and dune buggies.

“Travel should be for everybody,” mentioned IShowSpeed. “My fans come from everywhere, and a lot of them don’t always think seeing the world is possible. For me, travel is about really experiencing local culture and being part of the place you’re visiting — that’s what this Caribbean journey is all about. Expedia makes travel feel accessible and easy, and together we’re showing my community that the world is open to them. I’m excited to bring my fans along for the journey and help them start their own travel adventures.”

“Travel inspiration today comes from creators who bring their audiences along in real time,” mentioned Natalie Wills, SVP of Brand Marketing and Creative at Expedia Group. “IShowSpeed has redefined how the younger generation discovers culture, entertainment, and experiences. By partnering with IShowSpeed as his Official Travel Partner, Expedia is meeting young travelers where they already are and showing them that no matter how big or small their travel ambitions are, Expedia is the one place to make them happen.”

Inside Exspeedia.com: A New Hub for IShowSpeed’s Global Journey

Rather than a conventional influencer endorsement, the Expedia and IShowSpeed partnership is designed as an immersive creator marketing campaign spanning paid, owned, and earned channels, unlocking the total potential of IShowSpeed’s fandom and surrounding halo of younger vacationers.

At the center of the marketing campaign is the launch of Exspeedia.com, a customized web site constructed for IShowSpeed’s neighborhood the place followers can:

• Explore IShowSpeed’s international travels, together with behind‑the‑scenes moments and clips from his previous excursions.

• Shop related stays, flights and actions to encourage vacationers to take their very own IShowSpeed-style adventures.

• Seamlessly guide their very own journeys by means of Expedia.

• Vote on the place IShowSpeed’s ought to journey subsequent and have interaction with gamified experiences that unlock Easter eggs throughout the positioning.

A Chance for Fans to Travel — and Meet IShowSpeed IRL

Fans within the U.S., Canada, and Mexico who guide and full a visit by way of Exspeedia.com can enter for the possibility to satisfy IShowSpeed whereas he’s on a future tour, turning digital inspiration into actual‑world connection. Two winners will probably be introduced by the tip of September 2026, and every winner will be capable of deliver a buddy on this unforgettable expertise to satisfy IShowSpeed.*

Launching throughout Social, Streaming, and Beyond

Fans can comply with IShowSpeed’s journey adventures in actual time by means of a newly launched @Exspeedia_ deal with on TikTok, and @Expedia on Instagram and TikTok.

Expedia will proceed the storytelling with IShowSpeed as he takes his travels past the Caribbean to North America, bringing his signature power to main cities, native tradition, and immersive experiences that encourage a brand new technology to discover.

Note to Editors

*No buy needed. A purchase order is not going to enhance your probabilities of successful. Legal residents of the US, Canada (together with Quebec) and Mexico not less than 18+ years outdated. Void the place prohibited. Sweepstakes finish 9/07/26. For official guidelines, prize descriptions and odds disclosure, go to Official Rules. Sponsor: Expedia, Inc., 1111 Expedia Group Way W., Seattle, WA 98119.

About Expedia

Expedia® is an all-in-one journey store the place vacationers can plan and guide the whole lot they want for his or her journey whereas saving on flights, lodges, trip leases, automobile leases, and actions.

Expedia delivers personalised, easy-to-use journey instruments that make it simple to construct an entire journey with out juggling a number of websites, whereas permitting vacationers to go looking, examine, and guide a number of journey parts facet by facet. Expedia additionally unlocks extra worth with Bundle & Save offers, giving vacationers unique financial savings after they guide multiple a part of their journey. With One Key, Expedia’s cross-brand loyalty program, each reserving earns OneKeyMoney™ and entry to member-only costs and perks, making journeys extra rewarding.

In 2026, Expedia marks its thirtieth anniversary. As one of many first on-line journey companies, it continues to be the one place you go to go locations.

© 2026 Expedia, Inc., an Expedia Group firm. All rights reserved. Expedia and the Expedia emblem are logos of Expedia, Inc. CST# 2029030-50.