Olivia Dunne & Miller Lite carry the enjoyable whereas Bud Light continues to flounder, Nancy Mace shoots a gun & MEAT

See how simple that is, Bud Light? This might’ve been you. I don’t know if Olivia Dunne really sucks down Miller Lites at baseball video games or simply holds them as props. It would not matter. What issues is that Miller Lite, proper now, is getting the American Eagle remedy. These manufacturers are enjoying with home cash as a result of they’ve determined to rent engaging, organic females to market their merchandise.

The woke period — roughly 2018-2024 (when Trump was elected) — might be remembered by advertising and marketing businesses who thought trans in sports activities and trans/DEI advertising and marketing was a successful technique. It was a catastrophe. Axios published a report in 2023 estimating woke had price firms no less than $28 billion in market worth.

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Olivia Dunne cheers as she watches the New York Mets play the Pittsburgh Pirates in the course of the second inning at Citi Field on May 12, 2025. (Brad Penner/Imagn Images)

Now right here we’re with the pivot again to engaging girls having an excellent time, even when they’re faux suckin’ down an American beer. The imagery is not misplaced on these of us with a mind. We would possibly hate Miller Lite beer, however the feelings created listed below are appreciated. It makes a phase of society really feel alive once more.

Meanwhile, over on Bud Light’s Instagram account, the model has not featured a picture or video of a feminine superstar in over a 12 months. No Instagram fashions. No Livvy Dunne sorts. I’m critical. You can go look. The final time a feminine superstar appeared on the account was April 29, 2025.

Instead, we have had Post Malone, Peyton Manning and Shane Gillis shoved down our throats the final 12 months. Guys, this is not onerous. Mix in some engaging girls, for the love of God. Your advertising and marketing division cannot be this unhealthy. Seriously, e-mail me. I’ll assist.

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It’s a double opening day: Rec baseball and TNML

Ready or not, right here we go along with two seasons near my coronary heart. Tonight, in Bowling Green, Ohio, we get the rec baseball season formally began. I’ll have my No. 1 on the mound. Based on the principles, he is allowed to go three full innings. Relax, the way in which he throws, I’d be stunned if he touches 60 pitches.

MLB says children at these ages should not throw greater than 95 pitches in a day. That quantity is loopy. MLB managers will not let lots of their very own starters, grown males of their mid-20s, throw that many in video games.

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I’m nonetheless lacking my hammer, the massive Indian child (from India) with the unorthodox swing that leads to unbelievable exit velocity. Yes, I’m beginning to use fashionable baseball language. I grew up listening to dads say that child can hit the s––t out of a ball. I nonetheless say it beneath my breath, however I’ll exit velocity so the analytics nerds know what I’m speaking about.

How are the feelings? I’m crammed with anticipation similar to when I’d play highschool baseball. I nonetheless have the drive the place I need to play baseball the suitable manner and choke out the opposite crew. Not bodily. In a figurative manner. At night time, I am going to mattress dreaming of 1-2-3 innings adopted by us scoring six runs in our at-bat. I’m speaking simply absolute backbreaker innings.

But, earlier than baseball, I’ve to mow the garden as a part of my work duties. If I’m going to run a mowing league, you rattling nicely higher consider I’ve to mow my very own garden after which maintain a post-mow press convention.

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Advice to millennial males and older Gen Z who’re about to purchase a home: DOUBLE THE SIZE OF THE PATIO NOW!

– Chris A. emails: I second your name for brand spanking new householders to get the patio house squared away pronto. My dad and I constructed a 16×12 screened in again porch quickly after we moved into our present home 30 years in the past. It is heaven. The display screen retains out the bugs whereas the ceiling fan brings within the breeze. I simply had it up to date with a coated ceiling and new lights and put up coverings and could not be happier. I additionally had a entrance porch constructed onto my home a few years in the past, and I want I had completed it sooner however could not on account of lack of funds. I watch the dawn from the again porch and the sundown from the entrance, and it by no means will get previous.

One technique to get some timber within the yard is to purchase a stay tree at Christmas and plant it within the yard after the decorations are put away. I planted eight of them through the years once I was younger sufficient to haul these heavy SOBs out of the home and get them within the floor (professional tip: dig the outlet earlier than Christmas when the bottom is not frozen). Some have died years later however the remainders are wholesome and supply some good filtered shade.

– Keith W. agrees: You are completely 100% right about patios and the way vital an outside house is.  I hope the youthful era takes your recommendation… 100% spot on about every part proper right down to planting timber now for the longer term.  I’ve a spot in east TN by the Smokies we provide on airbnb now, however sometime it’s going to be one thing I can get pleasure from myself extra typically.  I am unable to wait to take a seat on the deck up excessive within the timber trying over the mountain view for hours and days on finish.

Keith W. reveals us the sundown he will get to get pleasure from from his cabin within the Smokies. (Keith W. in Tennessee)

The way forward for automobiles that do not have rear home windows

– Tyler V. weighs in: I personally don’t love them.  My spouse’s automotive has the choice to flip a change on the rearview mirror to modify to a rear-facing digital camera in case the again of her SUV is stuffed up and we won’t see out the again.  But utilizing the digital camera view, and I do know this sounds odd, offers me movement illness so I do not use it.

Was a Screencaps reader out of line utilizing ‘tucky to consult with a SW Ohio city?

– Brandon C. in Pinckney, MI was offended: I’ve to object to Harvey D’s posting in right this moment’s (wed) display screen caps. As a former resident of the Dayton metroplex (Troy OH– Hobart Arena for the win), there isn’t any manner on God’s inexperienced earth that Beavercreek may be referred to as “Beavertucky”. With all of the constructing and excessive finish protection contractor households in that space dwelling in McMansion developments close to Fairfield Commons mall, Beavercreek is extra like a DC suburb than a “-tucky”. Huber Heights, Vandalia, Fairborn, positive. But I’ve to name a tough “nope” on Beavercreek.

The solely -tucky factor about Beavercreek is nice ol’ Kings Table bar, dwelling of the $1 grilled cheese and tater tot lunch particular, however even that will get taken over at instances by put up millennials. We want to keep up requirements else the naming conference means nothing. 

Plus if he is procuring on the dwelling Depot I feel he’s, off of Col Glenn Rd, that is in Fairborn correct, not Beavercreek. Party foul. 

Kinsey: My childhood good friend and baseball teammate is the chief of police in Beavercreek. One metropolis over, one other of our teammates is the chief of police in Centerville. Meanwhile, I ended up writing about woke Bud Light and working a mowing league. Some of us had been put right here to patrol the streets whereas others had been put right here to patrol the Internet.

The state of airport degeneracy

– Dave D. writes: Been some time it’s been some time, on account of the truth that I completed my fifth cross nation journey within the final 6 weeks.  In the total 4 months of 2026 I’ve logged 98K actual miles on Delta and can push towards the elusive (for me) 200K miles for the 12 months.  I carry this up to not revive the subject I’ve seen on SCs, however to iterate the category of vacationers I see seemingly each week. 

I noticed a 12-14 12 months previous child w/his mother at a layover in Atlanta final week who swear to God was carrying a onesie PJ ensemble, w/slippers and bathrobe.  I wished to take an image however was frightened that his Kentucky holler mother would begin yelling pedo, so I refrained (she was carrying sweats, tattered t-shirt, and crocs).  Unfortunately, whereas this was on the acute aspect I see this on a regular basis.  Now full disclosure, I misplaced my proper leg in a job web site accident in Montana 19-years in the past, and historically journey in shorts (even when it’s sub zero) as a result of it’s one of the best ways to have the GED degree TSA brokers see the explanation I’m setting off alarms and it avoids a full me dropping trou and going by means of a full-body cavity search. 

The distinction is I put on good shorts, good shirt, and good sneakers, and don’t deal with the airport/airplane like my private boudoir.  Last however not least, the quantity of individuals exhibiting up in wheelchairs to fly cross nation is thoughts boggling!  I see strains of comparatively wholesome trying individuals being pushed to the gate and right down to the airplane the place they get off and appear to be utterly ambulatory for the remainder of the flight and after we deplane they seem to have had a miraculous expertise and are strolling like everybody else.  Yet, this 69-year previous travels w/a stick with it and a backpack that has my laptop computer and my spare leg protruding the highest (at all times carry a spare trigger I can’t threat a blowout in east BF northern PA)  and would retire or stop flying if I ever needed to be pushed anyplace – the leg on the left is my “spare”   Anyway, rant over – have a terrific day Joe.

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That is it this morning. The solar is peaking out for opening day. The garden is drying out. We’re going to play ball and mow. Mother Nature is aware of right this moment is vital for the spirit. I would also have a beer later tonight on the patio after returning dwelling from baseball.

Let’s go have one other unbelievable day of life and end off this month robust. Go dominate the day.

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