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When you consider dwelling home equipment, what in all probability involves your thoughts are merchandise comparable to microwaves, fridges, air conditioners and washing machines which might be roughly designed to hold out a single function. However, as sq. footage will get dearer, and concrete existence extra quick-footed, householders are actually choosing multipurpose home equipment that may carry out a number of features concurrently.
“This shift is being driven by evolving consumer lifestyles where convenience, efficiency, and space optimisation are becoming essential across every part of the home,” says Gulbahar Taurani, MD and CEO of Versuni India (previously Philips Domestic Appliances), a specialised participant in small home home equipment, manufacturing and promoting merchandise below the Philips, Preethi, and Saeco manufacturers.
Philips’ OneChef, launched in March, for example, is a complete step on this route, as per Taurani. You can now steam, stir-fry, air fry, sauté, boil and extra (33 cooking features in all), with one single system. OneChef is priced at Rs 19,995.
For the kitchen, there are actually additionally strain cookers that double up as steamers and yoghurt makers just like the Nutri-Pot, and ‘kitchen robots’ that may carry out a spread of culinary features (18 in all) from chopping to sautéing and stirring just like the Chef Magic, each from the home of Wonderchef, a premium cookware and kitchen equipment model. Chef Magic, launched in 2024, is an all-in-one kitchen robotic, “which represents the pinnacle of our smart appliance range… and has over 500 recipes from Chef Sanjeev Kapoor”, as per Ravi Saxena, CEO and founding father of Wonderchef.
A go to to multi-brand digital devices and residential electronics retailers like Croma will introduce you to a variety of multipurpose home equipment comparable to sandwich makers, OTGs, hand blenders, rice cookers, air fryers, meals processors and multi-cook kettles. “These products combine functions like boiling, steaming, baking and blending, making them highly relevant for modern, space-conscious households,” says Shibashish Roy, CEO and MD of Croma (Infiniti Retail).
Beyond the Kitchen
For dwelling care and cleansing, now you can make use of multifunction gadgets just like the Purifier Hot+Cool HP2 De-NOx (HP12) from Dyson that not solely heats and cools your room, but additionally purifies the air. Priced at about Rs 68,900, “it senses indoor air quality in real time, captures pollutants, and keeps rooms comfortable year-round, all with one device”, as per Asaph Ooi, head of latest product growth, floorcare engineering, Dyson.
When it involves air purification, one other client electronics firm Karban presents the Airzone Pure (Rs 18,999), a tool that brings collectively air purification, bladeless airflow, and a chandelier-grade lighting system in a single ceiling set up. Karban additionally has Airzone (Rs 14,999), a 2-in-1 equipment that’s targeted on airflow and adaptive lighting with out the filtration layer.
Samsung, one of many world’s largest corporations for digital home equipment, additionally has a formidable vary of multipurpose merchandise. The RF71, a convertible 3-door fridge, for example, has a convertible freezer that may be become a fridge relying on storage wants. There are many different merchandise such because the MC32 microwave oven with multi-mode cooking choices, and AirDresser, an ‘ultimate clothing care solution’ with options like ‘JetSteam’ for deep sanitisation, Jet Air for mud elimination, and low-temperature drying for delicate materials. These merchandise can be found at costs starting from Rs 22,700 for the microwave to Rs 3,86,990 for the convertible fridge.
Similarly, multipurpose home equipment are a core and fast-scaling section inside EPACK Durable’s small home equipment portfolio. “This growth is being driven by consumers prioritising versatility, efficiency, and ease of use, making this category a strategic focus area for us going forward,” says Ajay DD Singhania, MD and CEO, EPACK Durable, an organization manufacturing client durables, working with Voltas and Hisense, amongst others.
Growing desire
Multi-purpose kitchen home equipment are gaining sturdy traction, with demand rising over 70% year-on-year on e-commerce platforms comparable to Amazon.in. “Customers are increasingly searching for premium, all-in-one solutions, while affordable options, especially multipurpose kettles, continue to drive overall category growth given their accessibility and ability to meet essential cooking needs like boiling, steaming, and basic preparation,” says an Amazon India spokesperson.
Speaking of an analogous demand, Roy of Croma provides, “We have seen steady growth across this category, with strong traction for products like hand blenders and multi-cook kettles.”
For EPack Durable, the demand has translated into sturdy development in volumes. “Our small domestic appliances (SDA) segment recorded a 30% year-on-year growth in Q3 FY2025-26, driven by rising demand for products such as air fryers and induction cooktops,” provides Singhania.
“The growing relevance of smart home technology is reshaping the way we live, with multipurpose devices leading the charge,” says Ghufran Alam, vice-president, digital home equipment enterprise, Samsung India. “These products not only simplify daily tasks but also elevate the overall home experience.”
Ooi of Dyson calls multipurpose machines “a smarter answer to modern living”. “As homes become smaller and busier, people want technology that does more, not more devices,” he provides.
As per Saxena of Wonderchef, the marketplace for multipurpose home equipment took some getting used to. “Initially, these products required significant consumer education to help users move away from traditional, single-use tools.” However, he says, “Through demo-led marketing and digital storytelling, we have successfully built a high-intent demand. Our sales have grown parallelly with this awareness.”
For Karban, the demand for such merchandise is the strongest in Delhi-NCR, Mumbai and Bengaluru, which isn’t shocking provided that air high quality considerations and design consciousness are usually sharper there, as per a spokesperson for Karban. “But we’re seeing meaningful traction in Jaipur, Pune, and Hyderabad too. The conversation around air and space isn’t limited to the top metros anymore. In northern India specifically, the 3-in-1 system (AirZone Pure) stays in consistent demand because the air quality problem there isn’t seasonal, it’s year-round.”
Karban will quickly come out with the AirZone+, which will likely be “built on the same integrated approach of purification, airflow, and lighting but designed for larger, open-plan spaces where one source isn’t enough to cover the room”
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