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For Creative Review‘s gaming collection, I spoke to Bryan Huynh — photographer, artistic director and TikTok’s first Creative Director of Gaming — about why two multi-billion greenback industries have struggled to meaningfully join. Huynh brings a uncommon twin fluency: the deep cultural information of somebody who grew up gaming and on gaming boards, and the attention of a vogue photographer who counts Sarah Moon amongst his best inspirations (he thinks her atmospheric, haunting work would make an ideal Silent Hill marketing campaign). Perhaps most surprisingly for a artistic whose aesthetic feels prefer it’s from the long run, he is vehemently anti-AI, citing the collaborative nature of a vogue shoot as exactly what gen-AI destroys.
“There has always been this feeling that video games and the artwork of video games has been viewed as a lower art form by the fashion community,” says New York-based, Vietnamese-Canadian photographer and artistic director Bryan Huynh.
As a gamer first, and knowledgeable within the business vogue and images world second, Huynh can see what vogue and wonder manufacturers usually get improper after they attempt to have interaction with gaming.
At the hyperlink under, Huynh speaks to Laura Havlin about world-building, the significance of human creativity and the hazards of surface-level collaboration.
#fashionphotography #gaming
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