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Update (07/03/2026, 4:20am EST): I’ve added extra reactions from Malwarebytes, RESPAWN, Evercade, and Esports Awards mocking Sony’s resolution to halt bodily recreation manufacturing. ~ Alexander Cope, Staff Writer
Sony has made the controversial resolution to axe manufacturing of bodily PlayStation video games going ahead in 2028, sparking huge debates relating to recreation preservation and whether or not or not piracy is the one option to protect them.
This resolution has been met with common vitriol from avid gamers, mocking the corporate for what they really feel is finally Sony capturing themselves within the foot whereas making humorous jokes about it on social media.
Sony & Microsoft each week 😭😂 pic.twitter.com/bf4oW6HZ7HJuly 1, 2026
Even a few of us right here at Windows Central are baffled by Sony’s resolution, asking, “What’s the point of a console without discs?” as PC gaming gives extra methods to protect video games and permit gamers to personal video games they purchase with out DRM restrictions by way of GOG, for example.
In fact, it’s garnered so much attention that big-brand companies in and outside of the gaming industry have started making various responses to Sony on social media, making fun of the company while supporting gamers who prefer physical media.
First off, we have Domino’s Pizza, of all things, making this humorous response mocking Sony’s decision on X, stating that they’ll be “ceasing production of physical pizzas and shift to production of digital pizzas only” and saying that “Consumers will be able to download our full range of delicious pizza codes, and using the power of imagination, enjoy them in an entirely virtual sense.”
One of Domino Pizza’s biggest rivals, KFC, also made a similar response on its Spanish X account, saying via translation, “BREAKING NEWS: KFC will stop offering its physical format starting today. Its products can only be consumed through its app in fake PNG format.”
The VPN company, ProtonVPN, also responded with a rather hilarious joke announcement on X by saying that it’ll make its providers totally bodily beginning April 1st, 2027.
It will ship sensible staff to your present location to assist with FAQs and tech assist, and mail encrypted letters, amongst different humorous providers meant to mock Sony’s resolution.
The cybersecurity agency, Malwarebytes, has made a similar joke announcement on X, by stating that beginning on April 1st, 2028, it would dispatch a member of its crew with an ‘M’ go well with to a buyer’s home and escort them to their physician’s appointments to remain clear of viruses.
Malwarebytes additionally acknowledged it would “microwave any fish in the office of any company that leaks your personal data.”
OFFICIAL STATEMENTPhysical trophies aren’t any extra. pic.twitter.com/on7KAt65TwJuly 2, 2026
Other firms inside the video video games {industry} have made comparable feedback on-line. For instance, Esports Awards made enjoyable of Sony’s resolution by stating that it’ll now not produce bodily trophies for Esports winners beginning in 2028, whereas saying that winners will be capable to obtain their trophies as JPEG or PNG photos to be placed on digital shows.
The gaming chair producer, RESPAWN, also made a similar joke announcement on X, stating that it’ll cease producing bodily chairs and swap to creating digital chairs solely, which might be distributed to prospects by way of premium chair codes.
Not all responses are totally satirical, nevertheless. The on-line rental retailer, GameFly, took to X to announce its disappointment in Sony’s resolution to axe bodily PlayStation video games.
It believes within the energy of bodily leisure media and can proceed to assist avid gamers and collectors preferring bodily media by proclaiming, “We are committed to renting physical media, be it games or movies until they pry the discs from our soft, moisturized hands”.
The gaming collectible and vinyl retailer, iam8bit, expressed similar disappointment in Sony regarding this decision on X. iam8bit states that bodily video games are an important a part of recreation preservation, possession, and client decisions, values which the retailer has believed in for a decade and can proceed to take action whereas proudly shouting “Long live physical media”.
Official Evercade Physical Game Sharing Instructional Video pic.twitter.com/Ufb3eLmBpTJuly 2, 2026
Other retailers like Evercade, which makes a speciality of promoting consoles suitable with retro video games stretching again to the Eighties arcade period, made a parody video of Sony’s “Used Game Sharing Instruction” advert from 2013, which has now aged extremely poorly.
It exhibits Evercade’s staff sharing bodily retro video games, whereas selling their new Evercade Nexus gaming handheld, which makes use of bodily recreation cartridges to play video games as an alternative of counting on digital copies, and it at the moment helps over 700 basic video games together with Banjo Kazooie, Tomb Raider, Broken Sword, and extra.
There’s little doubt that many extra firms will reply to Sony relating to this industry-changing resolution, each satirical and critical within the weeks to return.
But will these responses, in addition to huge gamer backlash, trigger Sony to reverse this resolution in addition to backpedal on its equally controversial decision to close the PlayStation 3 and PS Vita digital stores?
Stay tuned to seek out out as we carry on additional developments relating to whether or not extra firms make comparable responses to Sony’s resolution and what Sony plans to do subsequent.
Join us on Reddit at r/WindowsCentral to share your insights and talk about our newest information, critiques, and extra.
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