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Hasbro has recorded a $56 million impairment cost towards its online game portfolio, confirming it has cancelled “several” video games scheduled for launch in 2028 and past.
In a presentation to shareholders, Hasbro CEO Chris Cocks revealed the corporate had “reviewed [its] portfolio and updated [its] plans for Hasbro’s digital future.”
“That work included canceling several games scheduled for release in 2028 and beyond and recording a $56 million non-cash write-down this quarter for related capitalized costs,” he added.
“The write-down reflects the standard we are applying to the portfolio. We are focusing our digital investment behind the franchises, platforms, and partners where we see the clearest upside and where Hasbro has the strongest right to win.”
Looking forward, Hasbro has dedicated to 4 priorities for its online game tasks–focus, value self-discipline, ownable platforms, and partnership. This features a new concentrate on “trading card games and role-playing games,” reducing expenditure, prioritizing its personal IP, and discovering the proper companions for these tasks. Cocks cited Scopely’s Monopoly Go as a profitable instance of this.
Back in March, Cocks stated that he believed that the online game business must “think about things differently,” reflecting upon the “massive cost inflation” of delivering AAA video games.
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